Results for 'brand globalisation'

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  1.  9
    Leader’s strategies for designing the promotional path of regional brand competitiveness in the context of economic globalization.Pei Li, Jianguo Du & Fakhar Shahzad - 2022 - Frontiers in Psychology 13.
    In the era of economic globalization, the competitiveness of products on a global scale is increasingly achieved through effective and sustainable strategies for brand development by the leaders. This paper conducts an empirical study on regional brand competitiveness influencing factors. A research model was proposed and tested by employing structural equation modeling. Data analysis was conducted using 214 valid questionnaires from two major producing areas in Jilin Province, China. Research results show that Brand Market and Government Guidance (...)
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  2.  24
    Ontological metaphors we get sick by: A brand storytelling approach to the Covid-19 pandemic.George Rossolatos - 2020 - In Transformations and consequences in society due to covid-19 pandemic. International Academic Conference| AAB College, Pristina, Kosovo, Sep 5 2020At: Pristina: 05.09.2020 - 06.09.2020.
    This paper furnishes a brand storytelling account of the Covid-19 pandemic. By adopting a fictional ontological standpoint, the virus’ narrative space is mapped out by recourse to metaphorical modeling. The disease imagery stems from global mainstream media in the context of Covid-19’s brand globalization, as increasing interconnectedness of and interdependence between social, cultural and economic discourses. The main narrative components (actors, settings, actions, relationships) are outlined as episodes that make up the virus’ brand personality, against the background (...)
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  3. Just do it? Branding, fashion and globalisation. A teaching and learning unit in global citizenship for the middle years.Warren Prior & Julie Dyer - 2004 - Ethos: Journal of the Society for Psychological Anthropology 12 (2):21-24.
     
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  4.  28
    The Role of Philosophy in the Present Period of Globalization.Trong Chuan Nguyen - 2008 - Proceedings of the Xxii World Congress of Philosophy 49:49-58.
    In present global period, what help men to overcome difficulties, challenges, to emancipate them from defiance and suffering of their life, to meet their long-term needs of very day live are not only economy, modern technique and high technology, but including philosophy. Philosophy helps men to find out the key not only for all-time challenges, but also for brand new problems caused by process of globalization. Philosophy either helps men to realize their real status, to have worthy life-style of (...)
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  5.  15
    Culture and religion creolisation impact on digital advertisement of Muslim users of Instagram.Majid Mirvaisi & Azar Kaffashpoor - 2023 - HTS Theological Studies 79 (3):7.
    Over the last decade, digitalisation has been a subject of increasing attention among scholars and practitioners. The effect of culture and religion on advertisements, consumerism and marketing, is deniable. The main goal of this research is to present a comprehensive conceptual model based on cultural and religious diversity in digital marketing. This research mainly includes introduction creolisation concept and the elements (religion, music, clothes and custom) as the most important factor in digital advertisement and branding. In this regard, this study (...)
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  6.  60
    The philosophic roots of modern ideology: liberalism, conservatism, Marxism, fascism, nazism, islamism.David E. Ingersoll - 2009 - Cornwall-on-Hudson, NY: Sloan. Edited by Richard K. Matthews & Andrew Davison.
    This brand new and fully updated edition builds upon nearly three decades of research, thought, conversation, and teaching of the most powerful political ideologies of our era. The Fourth Edition expands the treatment with significantly updated treatments of each ideology and new discussions of conservatism, neoconservativism, imperialism, Islamism, modernity, colonialism, and globalization. It contextualizes and explains the ideological foundations of the American war on terrorism and ongoing developments in nation states where pivotal ideological developments are occurring, especially the United (...)
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  7. Брендинг території: Сучасна парадигма розвитку.Larisa Panasenko - 2014 - Схід 1 (127):78-84.
    The article gives grounds for a new paradigm of development - branding of the territory. The problem of region brand formation is actualized. The point of view of the author on the territorial branding as a technology of providing the balanced and stable socio-economic territory development in current conditions deserves particular attention. The analysis of territorial branding formation as independent marketing trend is given. The scientific interpretations of the category "territorial branding" are given. The proposition that branding is an (...)
     
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  8.  32
    Reshaping American Identity Through Advertising. Standardization vs. Localization.Madalina Moraru - 2013 - Journal for the Study of Religions and Ideologies 12 (35):39-62.
    Our study focuses on the impact of American advertising on local consumers and industry and discusses the relationship between standardization and localization on the global market. Although America seems to be a hybridized, ‘McDonald-ized’ reality, it is in fact grounded on a multicultural and social mix that deems it highly recognizable. Consequently, we argue that reconstructing American identity means sharing similar values with other cultural spaces, whose history, religion, and social customs require a different approach to daily life and finding (...)
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  9.  60
    A Propaedeutic to Dialogue: "On The Oneness Of The Hermeneutical Horizon(s)" & "On The Importance Of Getting Things Straight".Saulius Geniusas & Gary Brent Madison - 2006 - PhaenEx 1 (1):230-271.
    S. Geniusas: Although Gadamer’s hermeneutics has suffered attacks from a number of philosophical perspectives, the profusion of criticisms seldom constitutes new challenges and for the most part is a reiteration of two seemingly opposite claims. On the one hand, we often hear that Gadamer’s hermeneutics is merely a disguised brand of the “philosophy of the subject” which under the pretext of openness reduces the Other to the self. On the other hand, it is just as often claimed that Gadamer’s (...)
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  10. The Oxford companion to philosophy.Ted Honderich (ed.) - 1995 - New York: Oxford University Press.
    Offering clear and reliable guidance to the ideas of philosophers from antiquity to the present day and to the major philosophical systems around the globe, he Oxford Companion to Philosophy is the definitive philosophical reference work for readers at all levels. For ten years the original volume has served as a stimulating introduction for general readers and as an indispensable guide for students and scholars. A distinguished international assembly of 249 philosophers contributed almost 2,000 entries, and many of these have (...)
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  11.  30
    “The Superorganic,” or Kroeber’s Hidden Agenda.Michel Verdon - 2010 - Philosophy of the Social Sciences 40 (3):375-398.
    Kroeber’s "The Superorganic" (1917) stands as the first extreme statement of cultural holism. Some have compared it to Durkheim, the majority to Boas; some have denied any evolutionary message, others read in it a theory of "emergent evolution" arising from his transcendental holism. What was it, exactly? When understood as part of a trilogy comprising two other articles (one from 1915, the other from 1919), it emerged that his extreme brand of cultural holism was a necessary tool to carry (...)
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  12.  16
    Cultural diversity and technological development. Author's reply.Adrian Vlot & Elsa R. de Powell - 2001 - Philosophia Reformata 66 (1):43-65.
    Every day half a million passengers, 1.5 million e-mails and 1.5 trillion dollars cross international borders. In his Jihad versus McWorld — How the planet is both falling apart and coming together Benjamin Barber2 argues vividly that our modern world is torn apart by two opposite tendencies: On one hand is the globalization into enormous economic structures with one global marketplace for gigantic ‘global players’ like McDonald’s and Microsoft, accompanied by a shallow, universal, mass culture and the consumerist and materialistic (...)
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  13.  20
    Les entreprises françaises mondiales et l'usage du français..Michel Franck - 2004 - Hermes 40:158.
    L'Observatoire de la Formation, de l'Emploi et des Métiers de la CCIP a rédigé un rapport en juin 2003 sur les pratiques linguistiques des entreprises françaises exerçant une activité internationale, afin de mesurer les impacts de la mondialisation des échanges sur l'usage de la langue française au sein de ces entreprises. Il ressort de cette analyse que les entreprises interrogées ne ressentent pas de barrière linguistique forte dans le développement de leurs activités à l'international. Si l'anglais est considéré comme un (...)
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  14.  11
    Caveat Emptor Doesn’t Cut It.Rachel Cooper - 2013 - Voices in Bioethics 2013.
    We live in the era of Facebook, Fitbit, and Skype. As such, it would be unreasonable to expect that the healthcare industry would not see the same kind of globalization as do our social spheres and consumer activities. Indeed, the explosion of information technology, the ease of transcontinental travel, and the emergence of a more globally aware citizenry allows for scientific collaboration that has had many positive effects on global health. However, the economic and structural disparities between systems of healthcare (...)
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  15.  12
    The Openness of Life-world and the Intercultural Polylogue.Wang Jun - 2019 - Yearbook for Eastern and Western Philosophy 2019 (4):150-162.
    The phenomenological conception of “life-world” lays the theoretical foundation for the openness of the world. The founding relationship between the individual and the world, the interactive relationship among different cultural worlds on the intersubjective level, the free nature of truth and its presence in the open world, the “ek-sistent” characteristics of the human-being, the structural constitution of the life-world – all these topics demonstrate the open nature of the world in a phenomenological way. Based on these ideas, “reflective judgment” as (...)
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  16.  6
    The Openness of Life-world and the Intercultural Polylogue.Wang Jun - 2020 - Yearbook for Eastern and Western Philosophy 4 (1):150-162.
    The phenomenological conception of “life-world” lays the theoretical foundation for the openness of the world. The founding relationship between the individual and the world, the interactive relationship among different cultural worlds on the intersubjective level, the free nature of truth and its presence in the open world, the “ek-sistent” characteristics of the human-being, the structural constitution of the life-world – all these topics demonstrate the open nature of the world in a phenomenological way. Based on these ideas, “reflective judgment” as (...)
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  17.  28
    Du musée-écrin au musée-objet.Joseph R. Moukarzel - 2011 - Hermès: La Revue Cognition, communication, politique 61 (3):, [ p.].
    Les musées contemporains sont en pleine mutation, ils passent du statut de « temples de l’art et de la culture » à celui de pourvoyeurs d’activités culturelles et ludiques. Censés instruire, ils s’engagent dans la voie controversée de plaire en vue d’exister, le but ultime étant de drainer le plus de « clients » possible pour assurer la continuation. Et dans la mouvance, ils n’hésitent pas à s’exporter au même titre que les enseignes commerciales vers des cités-nations à la recherche (...)
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  18.  9
    Bold Women, Bad Assets: Honour, Property and Techno-Promiscuities.Sara Shroff - 2021 - Feminist Review 128 (1):62-78.
    In June 2016, Qandeel Baloch, a 26-year-old Pakistani social media star, was murdered. Her death sparked both public outrage and a policy debate around ‘honour killing’, digital rights and sex-positive sexuality across Pakistan and its diasporas. Qandeel challenged what constitutes a proper Pakistani woman, an authentic Baloch and a respectable digital citizen. As a national sex symbol, she failed at the gendered workings of respectable heterosexuality, and during her short lifetime she optimised this failure and public fetish as a technologically (...)
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  19.  7
    Modern transnational yoga: the transmission of posture practice.Hannah K. Bartos - 2021 - New York, NY: Routledge.
    This is the first book to address the social organisation of modern yoga practice as a primary focus of investigation and to undertake a comparative analysis to explore why certain styles of yoga have successfully transcended geographical boundaries and endured over time, whilst others have dwindled and failed. Using fresh empirical data of the different ways in which posture practice was disseminated transnationally by Krishnamacharya, Sivananda and their leading disciples, the book provides an original perspective. The author draws upon extensive (...)
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  20.  10
    D Environmental Ethics and Economic Policy.E. Globalization - forthcoming - Environmental Ethics: The Big Questions.
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  21.  31
    Pooling Resources for Excellence and Relevance: An Evolution of Universities as Multi-Scalar Network Organisations. [REVIEW]Fumi Kitagawa - 2010 - Minerva 48 (2):169-187.
    There are a number of different forms of inter-organisational collaborative arrangements between universities at international, national and sub-national levels. This paper focuses on a particular form of inter-university collaboration mechanisms, which represents one of the key recent policy developments in Scotland. Research pooling initiatives are a regional response to create international research excellence and regional relevance by ‘pooling’ specific areas of research excellences that are seen to be of strategic importance to Scotland universities across the region. Research pooling initiatives as (...)
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  22.  71
    Philosophy and Democracy.Does Globalization Threaten Democracy - 2008 - Bioethics and New Epoch 46 (2).
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  23.  13
    Brand Blanshard.Brand Blanshard - 1960 - Atti Del XII Congresso Internazionale di Filosofia 4:411-412.
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  24.  66
    Intentional Actions and Plans.Myles Brand - 1986 - Midwest Studies in Philosophy 10 (1):213-230.
  25.  30
    The Cement of the Universe: A Study of Causation. J. L. Mackie.Myles Brand - 1975 - Philosophy of Science 42 (3):335-337.
  26.  9
    The Teaching of Philosophy an International Enquiry of Unesco.Brand Blanshard - 1953 - UNESCO.
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  27.  12
    The Moral Life and the Ethical Life.Brand Blanshard - 1951 - Philosophical Quarterly 1 (5):464-467.
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  28. Utopía, la posibilidad de la imposibilidad: Una lectura desde Thomas more.Fernando Abilio Mosquera Brand - 2009 - Escritos 17 (38):125-168.
    Utopía, la posibilidad de la imposibilidad: una lectura desde Thomas More, es un trabajo que muestra, por un lado, la vitalidad de la utopía; por otro lado se destaca su grado de necesidad en la sociedad contemporánea. La Utopía de Thomas More se presenta como un paradigma del pensamiento utópico, y del influjo que éste ejerce en las diferentes sociedades. Además, ésta se yergue como el epítome de toda posibilidad de visualizar un mejor mundo, es la máxima expresión de la (...)
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  29.  12
    Wise Men and Philosophers.Myles Brand - 1972 - Journal of Social Philosophy 3 (1):14-16.
  30.  46
    A Theory of Human Action. [REVIEW]Myles Brand - 1972 - Journal of Philosophy 69 (9):249-257.
  31.  57
    The Nature of Thought.Brand Blanshard - 1938 - George Allen and Unwin.
    Reissue from the classic Muirhead Library of Philosophy series (originally published between 1890s - 1970s).
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  32.  60
    On Tye's 'brand on event identity'.Myles Brand - 1979 - Philosophical Studies 36 (1):61 - 68.
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  33.  13
    Response to Comments.Brand Blanshard Terrell & Irwin C. Lieb - 1956 - Review of Metaphysics 9 (4):652-655.
  34. The problem of consciousness: A debate.Brand Blanshard & B. F. Skinner - 1966 - Philosophy and Phenomenological Research 27 (3):317-37.
  35.  6
    Reason and Goodness.Brand Blanshard - 1961 - New York: Routledge.
    First published in 2002. Routledge is an imprint of Taylor & Francis, an informa company.
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  36.  16
    Events: A Metaphysical Study.Myles Brand - 1989 - Philosophy and Phenomenological Research 49 (3):525-529.
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  37. Religião e transformação democrática em Unger.Brand Arenari - 2019 - In Carlos Sávio G. Teixeira (ed.), Rebeldia imaginada: instituições e alternativas no pensamento de Roberto Mangabeira Unger. [São Paulo, SP]: Autonomia Literária.
  38.  31
    Innocents lost: Proportional sentencing and the paradox of collateral damage: Jeffrey brand-Ballard.Jeffrey Brand-Ballard - 2009 - Legal Theory 15 (2):67-105.
    Retributive restrictions are principles of justice according to which what a criminal deserves on account of his individual conduct and character restricts how states are morally permitted to treat him. The main arguments offered in defense of retributive restrictions involve thought experiments in which the state punishes the innocent, a practice known as telishment. In order to derive retributive restrictions from the wrongness of telishment, one must engage in moral argument from generalization. I show how generalization arguments of the same (...)
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  39. The Nature of Thought.Brand Blanshard - 1940 - Philosophy 15 (59):324-329.
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  40.  65
    Merging Theoretical Models and Therapy Approaches in the Context of Internet Gaming Disorder: A Personal Perspective.Kimberly S. Young & Matthias Brand - 2017 - Frontiers in Psychology 8:289710.
    Although it is not yet officially recognized as a clinical entity which is diagnosable, Internet Gaming Disorder (IGD) has been included in section III for further study in the DSM-5 by the American Psychiatric Association (APA, 2013). This is important because there is increasing evidence that people of all ages, in particular teens and young adults, are facing very real and sometimes very severe consequences in daily life resulting from an addictive use of online games. This article summarizes general aspects (...)
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  41. The Nature of Thought.Brand Blanshard - 1944 - Mind 53 (209):75-85.
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  42.  44
    Reason and Analysis.Brand Blanshard - 1962 - La Salle, Ill.,: Open Court Publishing Company.
    First published in 2002. Routledge is an imprint of Taylor & Francis, an informa company.
  43. Painting the Difference: Sex and Spectator in Modern Art.Peg Brand - 2007 - Journal of Aesthetics and Art Criticism 65 (2):244-246.
    British art historian Charles Harrison presumes the existence of a patriarchal world with power in the hands of men who dominate the representation of women and femininity. He applauds the ground-breaking work of feminist theorists who have questioned this imbalance of power since the 1970s. He stops short, however, of accepting their claims that all women have been represented by male artists as images of “utter passivity” (p. 4), routinely reduced by the male gaze to the status of exploited sexual (...)
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  44.  33
    Reason and belief.Brand Blanshard - 1974 - New Haven: Yale University Press.
  45. Intending and Acting.Myles Brand - 1984 - Mind 96 (381):121-124.
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  46.  27
    The Nature of Thought: Volume I.Brand Blanshard - 2014 - London, England: Routledge.
    First published in 2002. Routledge is an imprint of Taylor & Francis, an informa company.
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  47.  3
    Reason and Goodness.Brand Blanshard - 1961 - Philosophy 37 (141):263-268.
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  48.  15
    The Self as Agent.Brand Blanshard - 1959 - Philosophical Review 68 (4):545.
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  49.  7
    Reason and Goodness.Brand Blanshard - 1961 - Les Etudes Philosophiques 17 (1):98-99.
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  50.  14
    Human Action and Its Explanation: A Study on the Philosophical Foundations of Psychology. [REVIEW]Myles Brand - 1979 - Philosophical Review 88 (3):464-467.
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