This study seeks to clarify the nature of linguistic synesthesia using a lexical-conceptual account. Based on a lexical analysis of Mandarin synesthetic usages, we find that linguistic synesthesia maps the metaphorical meaning between two domains; and linguistic synesthetic mappings and conceptual metaphoric mappings have similar behaviors when sense modalities are treated as conceptual domains that contain a set of mappings constrained by Mapping Principles. This lexical-conceptual account is designed to capture the fact that linguistic synesthesia involves mapping between (...) lexicalized concepts of sensory properties, instead of the real-time sensory input that is processed in neurological synesthesia. The incorporation of a lexical semantic view with the framework of Conceptual Metaphor Theory not only offers a coherent and comprehensive account for the nature of linguistic synesthesia, but also handles aspects of linguistic synesthesia previously only accounted for by non-metaphorical accounts. These design features make this proposal the most comprehensive account to fit the current data. Furthermore, by showing linguistic synesthesia as a type of metaphor, our study strengthens the role of conceptual metaphors as the link between the perceived world and our conceptualization of that world. (shrink)

Human perception has long been a critical subject of design thinking. While various studies have stressed the link between thinking and acting, particularly in spatial experience, the term “design thinking” seems to disconnect conceptual thinking from physical expression or process. Spatial perception is multimodal and fundamentally bound to the body that is not a mere receptor of sensory stimuli but an active agent engaged with the perceivable environment. The body apprehends the experience in which one’s kinesthetic engagement and knowledge play (...) an essential role. Although design disciplines have integrated the abstract, metaphoric, and visual aspects of the body and its movement into conceptual thinking, studies have pointed out that design disciplines have emphasized visuality above the other sensory domains and heavily engaged with the perception of visual configurations, relying on the Gestalt principles. Gestalt psychology must be valued for its attention to a whole. However, the theories of design elements and principles over-empathizing such visuality posit the aesthetics of design mainly as visual value and understate other sensorial and perceptual aspects. Although the visual approach may provide a practical means to represent and communicate ideas, a design process heavily driven by visuality can exhibit weaknesses undermining certain aspects of spatial experience despite the complexity. Grounded in Merleau-Ponty’s notion of multisensory perception, this article discusses the relationship between body awareness and spatial perception and its implication for design disciplines concerning built environments. Special attention is given to the concepts of kinesthetic and synesthetic phenomena known as multisensory and cross-sensory, respectively. This discussion integrates the corporeal and spatiotemporal realms of human experience into the discourse of kinesthetic and synesthetic perceptions. Based on the conceptual, theoretical, and precedent analyses, this article proposes three models for design thinking: Synesthetic Translation, Kinesthetic Resonance, and Kinesthetic Engagement. To discuss the concepts rooted in action-based perception and embodied cognition, this study borrows the neurological interpretation of haptic perception, interoception, and proprioception of space. This article suggests how consideration of the kinesthetic or synesthetic body can deepen and challenge the existing models of the perceptual aspects of environmental psychology adopted in design disciplines. (shrink)

Linguistic synesthesia (or synesthetic/intrafield/crossmodal metaphor) refers to crossmodal instances in which expressions in different sensory modalities are combined as in the case of sweet (taste) melody (hearing). Ullmann was among the first to show that synesthetic transfers seem to follow a potentially universal hierarchy that goes from the so-called “lower” (i.e., touch, taste and smell) to “higher” senses (i.e., hearing and sight). Several studies across languages, cultures, domains and text types seem to support the hierarchy in linguistic (...) synesthesia despite some crosslinguistic differences and varying explanations . To extend results to an underrepresented language and thus, to test the universality of the crossmodal hierarchy, 5,693 token cases of linguistic synesthesia in written and spoken Turkish were investigated using a general-purpose, large corpus. Token, type, and hapax legomena frequencies showed that although three backward and thus, hierarchy-inconsistent transfers (i.e., from taste to touch, from sight to smell and from sight to hearing) were more frequent than their hierarchy-consistent counterparts, forward transfers in the canonical direction were more frequent overall than the backward transfers in Turkish. We conclude that Turkish linguistic synesthesia complies with the hierarchy as a descriptive generalization. Results are discussed in comparison to the crossmodal use of sensory words in other languages. (shrink)

The purpose of the article is to shed light on how experiences of sensory perceptions in the domains of vision, smell, taste, and touch are recast into text and discourse in the genre of wine reviews. Because of the alleged paucity of sensory vocabularies, in particular in the olfactory domain, it is of particular interest to investigate what resources language has to offer in order to describe those experiences. We show that the main resources are, on the one hand, words (...) evoking properties that are applicable cross-modally and properties of objects that range over more than one domain, and on the other, vivid imagery that compares the characteristics of the wine with people, buildings, animals, and the hustle and bustle of market places and other events. The second goal is to account for the construals of the meanings of the expressions used in the recontextualization into written discourse in the light of their apparent flexibility across the descriptions of the sensory experiences. In contrast to a large body of the literature on sensory meanings in language, we argue that the descriptors of properties such as sharp, soft, lemon, and cherry used to describe a wine's qualities across the sensory domains are not polysemous synesthetic metaphors, but monosemous synesthetic metonymizations, more precisely zone activations. With regard to the imagery used, the construals represented cover both similes, metaphorizations and metonymizations proper. (shrink)

Jones and Coleman are among a handful of otherwise normal as a child and the number 5 was red and 6 was green. This the- people who have synesthesia. They experience the ordinary ory does not answer why only some people retain such vivid world in extraordinary ways and seem to inhabit a mysterious sensory memories, however. You might _think _of cold when you no-man’s-land between fantasy and reality. For them the sens- look at a picture of an ice cube, (...) but you probably do not feel es—touch, taste, hearing, vision and smell—get mixed up in- cold, no matter how many encounters you may have had with stead of remaining separate. ice and snow during your youth. Modern scientists have known about synesthesia since Another prevalent idea is that synesthetes are merely being 1880, when Francis Galton, a cousin of Charles Darwin, pub- metaphorical when they describe the note C flat as “red” or say lished a paper in _Nature _on the phenomenon. But most have that chicken tastes “pointy”—just as you and I might speak of brushed it aside as fakery, an artifact of drug use (LSD and a “loud” shirt or “sharp” cheddar cheese. Our ordinary lan- mescaline can produce similar effects) or a mere curiosity. guage is replete with such sense-related metaphors, and perhaps About four years ago, however, we and others began to un- synesthetes are just especially gifted in this regard. cover brain processes that could account for synesthesia. Along We began trying to find out whether synesthesia is a gen- the way, we also found new clues to some of the most mysteri- uine sensory experience in 1999. This deceptively simple ques- ous aspects of the human mind, such as the emergence of ab- tion had plagued researchers in this field for decades. One nat- stract thought, metaphor and perhaps even language. ural approach is to start by asking the subjects outright: “Is this A common explanation of synesthesia is that the affected just a memory, or do you actually see the color as if it were right people are simply experiencing childhood memories and asso- in front of you?” When we tried asking this question, we did ciations.. (shrink)

We can discern two opposing viewpoints regarding synesthesia. According to the first, it is an oddity, an outlier, or a disordered condition. According to the second, synesthesia is pervasive, driving creativity, metaphor, or language itself. Which is it? Ultimately, I favor the first perspective, according to which cross-sensory synesthesia is an outlying condition. But the second perspective is not wholly misguided. My discussion has three lessons. First, synesthesia is just one of a variety of effects in which one sense (...) modality causally impacts and reshapes experience associated with another. These effects are utterly common. However, due to their unfamiliarity, and to their conflict with a widespread conception of the role of the senses in perception and perceptual experience, until recently they have been surprising. Second, synesthesia nevertheless must be distinguished from other inter-modal effects that lead to misperception, such as crossmodal illusions. Third, synesthesia also may be distinguished from the potentially much broader class of synesthetic effects, which could be common across the population and within individuals. (shrink)

This essay focuses on the phenomenon of synesthesia. In an attempt to differentiate between genuine synesthesia and metaphorical synesthesia, I have searched for shared traits among synesthetic visual artists, as well as among composers and performing musicians. The field of synesthesia has been rife with misunderstandings. Though ever increasing numbers of exhibitions, books, and articles have used the title or subtitle, “Synesthesia in art and/or music”, few of these adequately define synesthesia. The major cause of the problem is that (...) art and music historians and curators, as well as artists and composers themselves, have confused the desire to intermingle various art forms with the phenomenon of genuine synesthesia. I show the existence of recurrent patterns of artistic response to synesthetic experience, the evidence of shared characteristics, by taking the examples of Carol Steen, Marcia Smilack, Joan Mitchell, David Hockney, Messiaen. I also present the results of my investigation on the synesthetic perceptions of the pianist Joyce Yang. Cet essai porte sur le phénomène de la synesthésie. Pour bien différencier synesthésie authentique et synesthésie métaphorique, j’ai recherché des traits communs chez les artistes visuels synesthètes, ainsi que chez les compositeurs et les musiciens interprètes. Le champ de la synesthésie a été envahi par des malentendus. Bien que de plus en plus d’expositions, de livres et d’articles utilisent le titre ou le sous-titre « Synesthésie dans l’art et/ou la musique », peu d’entre eux définissent adéquatement la synesthésie. La principale cause du problème est que les historiens et les conservateurs d’art et de musique, ainsi que les artistes et les compositeurs eux-mêmes, ont confondu le désir d’entremêler diverses formes d’art avec le phénomène de la véritable synesthésie. Je montre l’existence de modèles récurrents de réponse artistique à l’expérience synesthésique, l’évidence de caractéristiques partagées, en prenant les exemples de Carol Steen, Marcia Smilack, Joan Mitchell, David Hockney, Messiaen. Je présente également les résultats de ma recherche sur les perceptions synesthétiques de la pianiste Joyce Yang. (shrink)

David Bohm's interpretation of quantum mechanics yields a quantum potential, Q. In his early work, the effects of Q are understood in causal terms as acting through a real (quantum) field which pushes particles around. In his later work (with Basil Hiley), the causal understanding of Q appears to have been abandoned. The purpose of this paper is to understand how the use of certain metaphors leads Bohm away from a causal treatment of Q, and to evaluate the use of (...) those metaphors. (shrink)

In our paper, we explore the question of what is wrong with Neurath’s “plank-by-plank” method, which Quine later also adopted with enthusiasm. Shipbuilding experts will confirm that plank-byplank replacement is only possible in the dock and never on the open sea. This is simply empty talk, flatus vocis, often attributed to philosophers. The main problem with Neurath’s ship metaphor is that it is completely alien to the seafarers’ way of life, or even in stark contradiction to it. If it (...) is the task of philosophy to bring order into the house of concepts, the use of metaphors should also be scrutinized. Any practical test of the plank-by-plank methodology would prove unsuccessful, for as soon as one would remove a plank from the ship, the ship would sink very quickly due to the onslaught of the water. If the philosophers argue for empiricist epistemology, as Neurath and Quine do, they should not use such utopian metaphors in which the practical life world is completely ignored. When philosophers argue for an empiricist epistemology, as Neurath and Quine do, they should be more careful in their use of metaphors that exclude empiricism, practice, and the practical world of life. It is rather a vivid example of abstract armchair philosophy to explain how science works. Finally, it remains a problem to elaborate a concept of epistemology by “philosophizing” abstractly about empiricism and empiricist epistemology without referring to concrete life experiences. Neurath’s boat metaphor, praised by Quine, is, unfortunately, an example of epistemology without reference to concrete forms of life, and it is still questionable whether we can achieve anything factually with such non-functional metaphors, let alone make the process of cognition scientifically plausible. The whole thing is reminiscent of the scholastic witty remark about how someone convincingly tries to talk about swimming without jumping into the water. Every sailor knows that a ship could only be serviced and repaired in a dock. Seafaring as a way of life, all the turbulence associated with this form of life, obviously remained unknown to Neurath, who spent most of his life in a continental, mountainous country, so it is fair to say that he used a very unusual metaphor not grounded in the practice of life, which, to make the paradox even greater, is meant to represent a naturalistic-empiricist concept of knowledge. (shrink)

According to Sperber and Wilson, relevance theory’s comprehension/interpretation procedure for metaphorical utterances does not require details specific to metaphor (or nonliteral discourse); instead, the same type of comprehension procedure as that in place for literal utterances covers metaphors as well. One of Sperber and Wilson’s central reasons for holding this is that metaphorical utterances occupy one end of a continuum that includes literal, loose and hyperbolic utterances with no sharp boundaries in between them. Call this the continuum argument about (...) interpreting metaphors. My aim is to show that this continuum argument doesn’t work. For if it were to work, it would have an unwanted consequence: it could be converted into a continuum argument about interpreting linguistic errors, including slips of the tongue, of which malaprops are a special case. In particular, based on the premise that the literal–loose–metaphorical continuum extends to malaprops also, we could conclude that the relevance theoretic comprehension procedure for malaprops does not require details specific to linguistic errors, that is, details beyond those already in place for interpreting literal utterances. Given that we have good reason to reject this conclusion, we also have good reason to rethink the conclusion of the continuum argument about interpreting metaphors. (shrink)

This paper is a cognitive semantic analysis of a CCTV educational commercial, which is one of a series designed and produced in preparation for, and in celebration of, the Beijing 2008 Olympic Games. Called the “Beijing Opera Episode”, this TV commercial converges on the theme: “To mount the stage of the world, and to put on a show of China”. That is, China sees her hosting of the 2008 Olympics by Beijing as a great opportunity for her to step onto (...) the international stage to perform a show of China. This theme, which alludes to China's globalization and retention of cultural identity, is conceptualized and expressed in terms of a central metaphor of theatrical performance: hosting the beijing olympics is performing beijing opera on an international stage. This study first analyzes in detail how this central metaphor is manifested multimodally through visual and aural as well as verbal discourse, thus examining it as a multimodal metaphor. The study then applies a decompositional approach, based on the distinction between primary and complex metaphors, to analyzing the central metaphor as a metaphorical compound with its internal structures and components, which is nevertheless built on a more general cognitive foundation. The study also offers a linguistic perspective on a cultural model underlying the central metaphor, which is arguably a Chinese cultural model for understanding various aspects and events of life in general. At the core of this cultural model is the widespread life is a stage metaphor, which however has a specific manifestation within the Chinese cultural context. (shrink)

In this article, we address the problem of how people understand predicative metaphors such as “The rumor flew through the office,” and argue that predicative metaphors are understood as indirect (or two-stage) categorizations. In the indirect categorization process, the verb (e.g., fly) of a predicative metaphor evokes an intermediate entity, which in turn evokes a metaphoric category of actions or states (e.g., “to spread rapidly and soon disappear”) to be attributed to the target noun (e.g., rumor), rather than directly (...) evoking a metaphoric category as argued by CitationGlucksberg's (2001) categorization theory. We test our argument using two experiments, namely, offline comprehension and online priming. The offline comprehension experiment showed that interpretation of predicative metaphors had greater overlap with words indirectly associated with the verb than those directly associated with the verb. The online priming experiment demonstrated that indirectly associated words were activated during predicative metaphor comprehension, but directly associated words were not. These results provide convergent evidence for our argument, and thus the psychological validity of two-stage categorization as a process of predicative metaphor comprehension was confirmed. (shrink)

The book will serve as an excellent graduate-level textbook in cognitive psychology, linguistics, and artificial intelligence.

“Neural coding” is a popular metaphor in neuroscience, where objective properties of the world are communicated to the brain in the form of spikes. Here I argue that this metaphor is often inappropriate and misleading. First, when neurons are said to encode experimental parameters, the neural code depends on experimental details that are not carried by the coding variable. Thus, the representational power of neural codes is much more limited than generally implied. Second, neural codes carry information only (...) by reference to things with known meaning. In contrast, perceptual systems must build information from relations between sensory signals and actions, forming an internal model. Neural codes are inadequate for this purpose because they are unstructured and therefore unable to represent relations. Third, coding variables are observables tied to the temporality of experiments, whereas spikes are timed actions that mediate coupling in a distributed dynamical system. The coding metaphor tries to fit the dynamic, circular, and distributed causal structure of the brain into a linear chain of transformations between observables, but the two causal structures are incongruent. I conclude that the neural coding metaphor cannot provide a valid basis for theories of brain function, because it is incompatible with both the causal structure of the brain and the representational requirements of cognition. (shrink)

An elaboration and defense of the “interaction view of metaphor” introduced in the author's earlier study, “Metaphor” . Special attention is paid to the explication of the metaphors used in the earlier account.The topics discussed include: selection of the “targets” of the theory; classification of metaphors; how metaphorical statements work; relations between metaphors and similes; metaphorical thought; criteria of recognition; the “creative” aspects of metaphors; the ontological status of metaphors.Metaphors are found to be more closely connected with background (...) models than has previously been recognized. (shrink)

Current research findings on metaphor in language and thought may be interpreted as producing a paradox of metaphor; that is, most metaphor is not processed metaphorically by a cross-domain mapping involving some form of comparison. This paradox can be resolved by attending to one crucial aspect of metaphor in communication: the question whether metaphor is used as deliberately metaphorical or not. It is likely that most deliberate metaphor is processed metaphorically (by comparison), as opposed (...) to most nondeliberate metaphor, which may be assumed to be typically not processed metaphorically (that is, by categorization). This resolves the paradox of metaphor because it suggests that all “metaphor in communication” (all deliberate metaphor) is processed metaphorically. Detailed comments are offered on the notion of metaphor deliberateness and on the nature of a three-dimensional model of metaphor in discourse involving metaphor in language, thought, and communication. (shrink)

Our study seeks a better understanding of how Spanish-speaking cancer patients communicate about their personal experiences with cancer. We examine the use of metaphor in narratives contributed to an online forum for Spanish speakers afflicted with various types of cancer. Specifically, we identify, quantify and discuss three categories of metaphors: violence, journey and other. Our study expands prior work on cancer communication by examining a language other than English, by focusing on how cancer victims communicate among themselves, and by (...) examining how cancer narratives discuss concerns about personal experiences with this disease. Research thus far has focused on English. The work also expands on what is known about how people use the metaphor ‘in the wild’. (shrink)

`I have little but praise for this study. The crisp insights of the conclusion are symptomatic of its lucidity and sophistication.' British Journal of Aesthetics.

This paper argues that the semantic facts about ‘because’ are best explained via a metaphorical treatment of metaphysical explanation that treats causal explanation as explanation par excellence. Along the way, it defends a commitment to a unified causal sense of ‘because’ and offers a proprietary explanation of grounding skepticism. With the causal metaphor account of metaphysical explanation on the table, an extended discussion of the relationship between conceptual structure and metaphysics ends with a suggestion that the semantic facts about (...) ‘because’ tell against grounding-causation unity. (shrink)

Since Aristotle, many writers have treated metaphors and similes as equals: any metaphor can be paraphrased as a simile, and vice‐versa. This property of metaphors is the basis for psycholinguistic comparison theories of metaphor comprehension. However, if metaphors cannot always be paraphrased as similes, then comparison theories must be abandoned. The different forms of a metaphor—the comparison and categorical forms—have different referents. In comparison form, the metaphor vehicle refers to the literal concept, e.g. ‘in my lawyer (...) is like a shark’, the term ‘shark’ refers to the literal fish. In categorical form, ‘my lawyer is a shark’, ‘shark’ refers to an abstract (metaphorical) category of predatory creatures. This difference in reference makes it possible for a metaphor and its corresponding simile to differ (a) in interpretability and (b) in meaning. Because a metaphor cannot always be understood in terms of its corresponding simile, we conclude that comparison theories of metaphor are fundamentally flawed. (shrink)

On the relevance-theoretic approach outlined in this paper, linguistic metaphors are not a natural kind, and ―metaphor‖ is not a theoretically important notion in the study of verbal communication. Metaphorical interpretations are arrived at in exactly the same way as literal, loose and hyperbolic interpretations: there is no mechanism specific to metaphors, and no interesting generalisation that applies only to them. In this paper, we defend this approach in detail by showing how the same inferential procedure applies to utterances (...) at both ends of the literal-loose-metaphorical continuum, and how both literal and metaphorical utterances may create poetic effects. (shrink)

Despite the apparent aptness of the spatial model for Internet concepts, I will try to show that the paradigm is in fact very misleading and unnatural First, I argue that Cyberspace lacks the central features that constitute a space. Then I show that the metaphor creates a poor conceptual model that yields false or misleading conclusions about how Cyberspace functions.

This paper offers a review of the argumentation-theoretical literature on metaphor in argumentative discourse. Two methodologies are combined: the pragma-dialectical theory is used to study the argumentative functions attributed to metaphor, and distinctions made in metaphor theory and the three-dimensional model of metaphor are used to compare the conceptions of metaphor taken as starting point in the reviewed literature. An overview is provided of all types of metaphors distinguished and their possible argumentative functions. The study (...) reveals that not all possible argumentative functions of metaphor have been taken into account, such as the role of conventional direct metaphors in standpoint and starting point. Novel direct metaphor as part of an analogy argument has received most attention, while indirect metaphor can constitute argumentative moves as well, such as the introduction of a standpoint, starting point or connection premise. The overview also shows that certain combinations of variables seem to be impossible of unlikely to occur. These results have a bearing on the analysis of metaphors in argumentative discourse and show the omission in current studies of metaphor. Being aware of these dimensions of metaphor ánd of its potential in argumentation would enrich argumentation studies and metaphor studies alike. (shrink)