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Tao Gao [5]Ting Gao [2]Tianyu Gao [1]Tiqian Gao [1]
Tilei Gao [1]T. Gao [1]Tian Gao [1]Tianyue Gao [1]
  1.  39
    The Ethical Attribute Stigma: Understanding When Ethical Attributes Improve Consumer Responses to Product Evaluations.H. Onur Bodur, Ting Gao & Bianca Grohmann - 2014 - Journal of Business Ethics 122 (1):167-177.
    Although several articles have investigated ethical product attributes, earlier research has not empirically examined different benefits offered by ethical attributes. This study demonstrates that ethical attributes have functional benefits as well as symbolic benefits. More importantly, when the ethical attribute benefit is congruent with the product category benefit, ethical attributes improve product evaluations. In addition, products with a higher degree of physical contact with consumers are affected more positively by benefit congruity of ethical attributes. For products with lower degree of (...)
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  2.  18
    The Cognitive Architecture of Perceived Animacy: Intention, Attention, and Memory.Tao Gao, Chris L. Baker, Ning Tang, Haokui Xu & Joshua B. Tenenbaum - 2019 - Cognitive Science 43 (8):e12775.
    Human vision supports social perception by efficiently detecting agents and extracting rich information about their actions, goals, and intentions. Here, we explore the cognitive architecture of perceived animacy by constructing Bayesian models that integrate domain‐specific hypotheses of social agency with domain‐general cognitive constraints on sensory, memory, and attentional processing. Our model posits that perceived animacy combines a bottom–up, feature‐based, parallel search for goal‐directed movements with a top–down selection process for intent inference. The interaction of these architecturally distinct processes makes perceived (...)
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  3.  65
    A Survey of Management Educators’ Perceptions of Unethical Faculty Behavior.Tao Gao, Philip Siegel, J. S. Johar & M. Joseph Sirgy - 2008 - Journal of Academic Ethics 6 (2):129-152.
    To help academic associations in management develop, refine, and implement a code of ethics, we conducted a survey of management educators’ perception of the ethicality of 142 specific behaviors in teaching, research, and service. The results of the survey could be used to inform ethics committees of these associations regarding the level of acceptability of such conduct. The potential value of our study for the Academy of Management or similar management associations lie in our (1) systematically involving the members in (...)
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  4.  19
    Odors Bias Time Perception in Visual and Auditory Modalities.Zhenzhu Yue, Tianyu Gao, Lihan Chen & Jiashuang Wu - 2016 - Frontiers in Psychology 7.
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  5.  17
    Intention beyond desire: Spontaneous intentional commitment regulates conflicting desires.Shaozhe Cheng, Minglu Zhao, Ning Tang, Yang Zhao, Jifan Zhou, Mowei Shen & Tao Gao - 2023 - Cognition 238 (C):105513.
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  6.  66
    Online users’ donation behavior to medical crowdfunding projects: Mediating analysis of social presence and perceived differences in trust.Tao Zhang, Qianyu Zhang, Rong Jiang, Tilei Gao & Ming Yang - 2022 - Frontiers in Psychology 13.
    Perceived trust is a key factor affecting the behavior to donate online. In order to further explore the factors and influencing mechanisms that affect the success of medical crowdfunding projects, this paper, combined with the Stimulus-Organism-Response theory, introduces the mediating variable of social presence and perceived differences in trust, and constructs a model of online users’ donation behavior to medical crowdfunding projects. We collected 437 valid samples through a questionnaire survey, and processed the data with SPSS and Amos software to (...)
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  7.  8
    Cognitive Loading and Knowledge Hiding in Art Design Education: Cognitive Engagement as Mediator and Supervisor Support as Moderator.Tao Gao & Lihong Kuang - 2022 - Frontiers in Psychology 13.
    The aim of the study is to document a new predictor of knowledge hiding from the perspective of Art design trainers and Art design trainees in virtual training’s and this study tends to add new theoretical insights into the body of literature. For this purpose, this study approached a sample of 500 respondents under a cross-sectional research design and respondents who have participated in virtual trainings or their trainings were at the final stage were recruited through the snowball sampling technique. (...)
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  8. Jun shi wei wu bian zheng fa.Tiqian Gao - 1985 - [Peking]: Zhong gong zhong yang dang xiao chu ban she.
     
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  9.  10
    Social Relationship Prediction Integrating Personality Traits and Asymmetric Interactions.Chunhua Ju, Geyao Li, Fuguang Bao, Ting Gao & Yiling Zhu - 2022 - Frontiers in Psychology 13.
    Social networks have become an important way for users to find friends and expand their social circle. Social networks can improve users’ experience by recommending more suitable friends to them. The key lies in improving the accuracy of link prediction, which is also the main research issue of this study. In the study of personality traits, some scholars have proved that personality can be used to predict users’ behavior in social networks. Based on these studies, this study aims to improve (...)
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  10.  44
    Toward A Code of Ethics for Marketing Educators.M. Joseph Sirgy, J. S. Johar & Tao Gao - 2006 - Journal of Business Ethics 63 (1):1-20.
    This paper builds on previous work by Sirgy, M. J., Journal of Business Ethics 19, 193–206, dealing with issues of code of conduct of marketing educators. Sirgy developed a discussion document outlining a semblance of what might be construed as a code of ethics for marketing educators. The discussion document was debated and accompanied by three commentaries. One conclusion derived from the discussion document and the commentaries is the need to develop a code of ethics involving behaviors that most marketing (...)
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  11.  7
    For Sustainable Career Development: Framework and Assessment of the Employability of Business English Graduates.Minjun Tong & Tianyue Gao - 2022 - Frontiers in Psychology 13.
    Employability is an important indicator of the competency of the employees. Employability model is a useful analytical framework for studying the ever-changing relationship between higher education and the job market. At present, the demand for business English graduates is increasing, however, there is a skill gap between their educational readiness and the recruitment requirements. In order to solve this problem, this study adopted mixed methods research and carried out the research design according to the exploratory sequence design to construct an (...)
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  12.  7
    The effect of cognitive reappraisal and expression suppression on sadness and the recognition of sad scenes: An event-related potential study.Chunping Yan, Qianqian Ding, Yifei Wang, Meng Wu, Tian Gao & Xintong Liu - 2022 - Frontiers in Psychology 13.
    Previous studies have found differences in the cognitive and neural mechanisms between cognitive reappraisal and expression suppression in the regulation of various negative emotions and the recognition of regulated stimuli. However, whether these differences are valid for sadness remains unclear. As such, we investigated the effect of cognitive reappraisal and expression suppression on sadness regulation and the recognition of sad scenes adopting event-related potentials. Twenty-eight healthy undergraduate and graduate students took part in this study. In the regulation phase, the participants (...)
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