This article explores some current transformations of the social. It argues for a shift from a model of sociality based on community towards a network sociality. This shift is particularly visible in urban spaces and in the cultural industries. However, it seems to become paradigmatic more widely of the information society. The article is to be read as a cultural hypothesis. In the first part I introduce some examples that document the rise of a network sociality. Most of these examples (...) are drawn from a two-year ethnographic study of London's new media. The second part consists of a critique of some theoretical accounts of contemporary transformations of sociality. The third part is an attempt to outline the concept of network sociality. It is a form of sociality that is ephemeral but intense, it is informational and technological, it combines work and play, it is disembedded and generic, and it emerges in the context of individualization. (shrink)

This article examines the social side of sharing. It is an attempt to work towards a sociological concept of sharing in the digital age. This is the hypothesis: different forms of sharing have different qualities with respect to the social. Digital technologies bring about new forms of sharing. In order to support this claim I will analyse the social qualities of sharing by focusing on the object, on what is being shared. Using an object-centred analysis it will be argued that (...) digital forms of sharing introduce a new function of sharing. Whereas pre-digital sharing was about exchange, sharing with digital technologies is about exchange and about distribution. (shrink)