Abstract

Over the last decade, research on derogatory communication has focused on ordinary speech contexts and the use of conventional pejoratives, like slurs. However, the use of social media has given rise to a new type of derogatory behavior that theorists have yet to address: internet trolling. Trolls make online utterances aiming to frustrate and offend other internet users. Their ultimate goal is amusement derived from observing a good faith interlocutor engage with their provocative posts. The basis for condemning a pejorative utterance is often taken to be the harm it causes or a defective attitude in the speaker. However, trolling complicates this picture, since trolling utterances are by definition insincere and should be recognizable as such to other trolls. Further, these utterances seem morally questionable even when they cause little to no harm, and they often do not feature conventional pejoratives. I argue that while the potential for negative effects is relevant to ethical assessment, in general trolling is pro tanto wrong because the troll fails to accord others the proper respect that is their due. However, this characteristic wrong-making feature is sometimes overridden.