Abstract

What does it mean to communicate with visual messages and to convey ideas with the help of images? Is the visual sign capable of substituting the subject when he or she is not present? Can it be relied upon in communication? Can it happen that a gap between the subject’s visual image and identity becomes an insurmountable barrier on the way to understanding? This paper attempts to discover visuality as a weighty addition to the spoken word, to reconsider its role in communication so that it is treated not as a deceptive simulacrum but a representation of the subject in dialogical space, an embodiment of an eternal pure impulse, an aspiration to unfold oneself in front of the other.