Abstract

One of the most important changes in the environment of schooling during the last decade has been the establishment of educational markets and inter-institutional competition which, in turn, has led to the development of a new management culture in schools. In the light of these developments, this paper draws together the research on heads' responses to marketisation and suggests theoretical hypotheses on the impact of its underlying features on their psychological well-being. Our argument is that the major features of educational marketisation may promote the emergence of both the determinants of professional growth and self-renewal and of occupational stress and job burnout among headteachers. These determinants, in turn, lead to the appearance of two types of well-being among school heads. To support our hypothesis we refer to the work of others and empirical findings from various fields of study.