Abstract
The article seeks to answer the question: Why should I be ethical? For an answer, it examines Mahabharata, the ancient Indian epic. It seeks to explore the complex ethical issues posed by Mahabharata, how they are relevant to us as individuals and to us as managers and teachers of management in business schools and enables us to understand how possibly we could use the insights to better our lives and of those around us. Mahabharata’s central message, concludes the article, is that ethics is not for convincing anyone; it is about convincing oneself. Mahabharata tells us that ethics is what makes life meaningful, at the individual level, group level and at the level of society, and cannot be justified in a consequentialist framework.