Abstract
Examining the complex role that motivation plays in creativity foregrounds the role of intrinsic motivation in paradigmatic cases of creative achievement. This is significant given the neglect of the role of motivation in the philosophical literature. Furthermore, given the way in which intrinsic motivation typically grounds and enables the cultivation of creativity for creatures like us, it pays to think of creativity in virtue-theoretic terms. As suggested by both empirical and conceptual considerations, intrinsic motivation insulates agents from pressures against or inhibitors of creativity. It helps to explain robustness across different situations and influences. Conceiving of creativity as a virtue of character also makes best sense of how and why we praise or criticize as we do and shows us how to cultivate creativity.