In this article we examine commodification and marketisation of genetic testing by companies offering direct-to-consumer genetic testing to the general public through online platforms in Hong Kong. Recently, offers of genetic testing have expanded from scientific and clinical genetic settings to general medicine and non-medical domains. The wider availability of tests, however, has raised concerns about the currently available scientifically proven utility of these tests. Using theme-oriented discourse analysis, we analyse the specific discursive modalities through which the DTC companies in (...) Hong Kong make inflated claims about the value of genetic tests to pursue their marketing agenda. We show that in this way the companies are selling ‘more’ than specific products to consumers: they are selling ‘hope’ and ‘increased autonomy’, that is, an opportunity to buy commodities online that promise consumers control of their health and wellbeing. (shrink)

It has been suggested that there is a close relationship between visual attention span (VAS) and fluent reading. This relation may be modulated by participants’ age, and exhibits various patterns in different reading modes (i.e. oral v.s. silent reading) and different reading levels (e.g. sentence v.s. character/word levels). Moreover, the modulation effects from the above factors might be more remarkable in the framework of languages with a deep orthography. Therefore, the present study investigated the developmental pattern of the relationship between (...) VAS skills and reading fluency in Chinese, a language with particularly deep orthography, by recruiting 292 participants from primary schools, middle schools and universities. Two tests were utilized to assess fluent reading skills at the single-character and sentence levels with oral and silent reading modes. A visual 1-back task was adopted to reflect VAS capacity with non-verbal stimuli and no verbal response. Results showed that the VAS capacity of low-grade primary school students could significantly account for the variance in single-character reading fluency in the oral mode and that it was a significant predictor of sentence reading fluency in the oral mode among high-grade primary school students. VAS abilities of middle school students allowed a unique and stable prediction of their silent sentence reading. With increasing reading ability, VAS skills of adults showed significant and similar predictive power for estimating the variations in fluent sentence reading in both silent and oral modes. These results revealed developmental changes in the contribution of VAS to fluent reading in Chinese, and provided evidence unveiling whether the underlying mechanisms of oral and silent reading were shared or different. (shrink)

Due to the close relationship among intrinsic/extrinsic motivation, regulatory focus, and creativity revealed by previous literature, intrinsic/extrinsic motivation may play a mediating role between regulatory focus and creativity. Therefore, the present study aimed to investigate the relationship between regulatory focus and creativity by combining intrinsic/extrinsic motivation. In this study, senior high school students completed the Regulatory Focus Questionnaire, the Working Preference Inventory, the Williams Creativity Assessment Packet, and the Kirton Adaption–Innovation Inventory. The correlation analysis showed that both promotion and prevention (...) focus positively correlated with intrinsic motivation; intrinsic motivation and promotion focus positively correlated with creativity personality and innovative-adaptive cognitive style; and extrinsic motivation and prevention focus negatively correlated with innovative–adaptive cognitive style. Furthermore, a path model showed that promotion focus positively predicted creativity through the mediation of intrinsic motivation. In general, our study suggests that intrinsic motivation plays a mediating role between promotion focus and creativity. Our results complement those of previous studies and serve as inspiration for the cultivation of creativity in classroom or enterprise settings. (shrink)