Abstract

Thomas Edison's incandescent lamp was one of four that were displayed at the first international exhibition of electricity in Paris in 1881. By the end of the exhibition, most observers believed that Edison had taken a clear lead over his rivals: Maxim, Swan, and Lane-Fox. In reality, his victory was a narrow one that owed much to the skilful management of public opinion by his aides in Paris. Nevertheless, it reinforced Edison's view of Paris as the natural starting point for the implantation of his system in continental Europe. Almost immediately, however, the three companies that he established for the purpose in Paris were in difficulties as the financial crash of January 1882 hardened into sustained recession. Quickly Edison's favour turned to Milan and, more particularly, Berlin, leaving the once central Parisian venture to become a minor element in his European strategy