Abstract

Arthur C. Danto's 1981 The Transfiguration of the Commonplace begins and ends with quotations of William Shakespeare's 1604–1605 Hamlet. This chapter aims to follow the slender threads of few Shakespearean phrases to see what they can teach us about Danto's book. Danto himself points out that “mirrors and then, by generalization, artworks, rather than giving us back what we already can know without benefit of them, serve instead as instruments of self‐revelation.” In The Transfiguration of the Commonplace, Danto hardly mentions money or social power and their role in our evaluation of meaning. Danto is wrong when he says that “in his final statement” Shakespeare put art on “on the lowest ontological rung.” Danto quotes, as support, the much‐quoted Shakespearean phrase from The Tempest, that art is “an insubstantial pageant fading”.