Abstract

This paper attempts to reframe the difference isolated by Mark Fisher between the experience of the Unheimliche (uncanny) and the more particular cases of the weird and the eerie as a symptom of a specific historical conjuncture in which takes place the disruption of the libidinal economy structuring the temporality of modernity. Indeed, it seems that Fisher didn’t draw the bridgebetween his theory of capitalist realism and his more aesthetic approach developed in his texts published as The Weird and theEerie. Therefore, the aim is to articulate such bridge by illustrating how the weird is a figure of the fetichism of the real, as intended by Francesco Masci within his reading of modernity. Modernity is conceived as inhabited by a structural superstition in the promise announced by images, so that the modern temporality roots itself in a movement of promise-delusion-promise to the point where such tension implodes into the fetichism of the real, that is, an image which refers to itself: an image incapable of promises towards future events. As a conclusion, the article hints to the latest work by Masci on fashion, of which an Italian translation of an interview is offered as appendix.