Abstract

This paper criticises the ideological dimension of the AI narrative. It does so by questioning the implicit assumptions behind its vision, which promises a world that automatically adapts to our desires before we even know them. These assumptions hinge on a misconception of the value of desire as residing exclusively with its fulfilment, warranting human manipulation for increased predictability. This social trajectory towards algorithmic governance, rather than delivering on the promised fulfilment, undermines our capacity to sustain the same desire that it uses to justify its enterprise.