Abstract
Although the historical process of globalization has promoted the nation-state as a universal cultural form, national ideologies are far from uniform. This article explores how the competing discourses of citizenship and nation-hood evolved in Southeastern Europe throughout the nineteenth and twentieth centuries. By comparing the articulation of Serb, Greek and Bulgarian identities, the essay examines how regional historical factors led to the concept of nationhood becoming central to the formation of national identity among the region's Eastern Orthodox Christians. It demonstrates that the subsequent regional national rivalries have been the consequence of the local peoples' route towards modernity, and cannot be attributed to a 'clash of civilizations'. Rather, the history of Southeastern Europe suggests that the production of heterogeneity is inherent in the globalization process.