Abstract
Philosophy is an incredible intellectual enterprise that promotes comprehensive exposure to creative and critical thinking. The paper is written to invite general people towards the philosophical studies and wisdom at the outset it promises an intellectual journey. The paper claims that the expansion of philosophical studies and thinking in contemporary times would be a task of huge magnitude. It mainly tries to explore the utility of philosophical studies and thinking in contemporary times. However, it is an attempt to bring philosophy into the public sphere and popularize it in the post-truth era. In this connection, the paper is engaged with some arguments reflecting why philosophical studies matter? Why it should go side by side with other sciences/disciplines? It is observed that philosophy, despite being a widely respected discipline in the world, is still absent in various parts of India, particularly in Jammu and Kashmir. In this region, philosophy received less attention because of certain misunderstandings. In this paper, however, an attempt has been made to clarify such misunderstandings and to highlight that isolating philosophy means depending on conservatism and remote learning. It argues that in the absence of philosophy our new generations may lack a moral compass, and the ability to think logically and critically.