Abstract

In the Quebec city area, 400 women owner-managers of business in the three industrial sectors answered a detailed questionnaire, and 75 of these subsequently underwent in-depth interviews. The main dimensions explored were the characteristics of the entrepreneurs and their firms, the experience of starting a business, the success criteria used, and their vision for the future of their firms. The results suggest the importance, to these women, of a model of small and stable business. This is not a transitory phase for their firm: most choose and value such a scale of business, and they seek recognition for what they do. This model seems to represent an innovative adaptation to their professional, social, family and personal demands and challenges our definitions of entrepreneurship and of serious business.