Abstract

Abstract:In the prologue to the Rhetorica ad Herennium Book 4, the author boldly departs from tradition and explains that he will create his own examples, rather than drawing from poets and orators. This methodological discussion portrays itself as an exemplum and hence carries a meta-literary and mimetic dimension. In particular, this prologue anticipates and illustrates the precept propounded in Book 4; its fine style and rhythm amount to a defense of rhetoric itself; and this defense must be considered in the political and cultural context of the time.