The context of the target article is delimited again, underlining the intended locationof the argument in the bottomup hierarchy of brain study. The central message is that collective delay activity distributions (reverberations) in cortical modules extend the role of a spike (a potentialinformation carrier across long distances) to an active memory of structured, learned information that can be carried across long time intervals. Moreover, the population code of the reverberations makes them readable down the cortical processing stream. Most of the critical comments are then interpreted and addressed in relation to misreading of the proper context. The price for the limitation of the context (in cognitive, behavioral, and computational terms) is compared with the advantages of a clear, direct contact with experiment on the one hand and with a well controlled body of modeling and analysis on the other.