Abstract

This article shows how experimental research can address issues in public accountability. It outlines the suitability of the experimental method for certain types of accountability questions and the results of important studies. Based on the social contingency model, it then discusses in detail the issues that need to be considered when designing an experiment on accountability questions. This discussion covers the role of the research question, the selection of participants and the construction of the experimental setting and task. Throughout the article, discussion points are further illustrated through important landmark studies. The conclusion identifies opportunities for future research.