Logos 30 (4):7-15 (
2020)
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Abstract
This article assesses the opportunities for the publishing industry to utilize blockchain technologies to improve current processes in the book and journal publishing communities. It explains blockchain as a concept and then outlines scenarios and examples where blockchain could be used or is already being used in publishing. The article outlines opportunities that blockchain presents for new business models and the areas of revenue distribution, contract, rights, and royalties, and potential improvements it could bring to the supply chain of content via better workflow, sales, production, and collaboration processes.