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Understanding Media Cultures: Social Theory and Mass Communication
SAGE Publications (1995)
Abstract
The Second Edition of this book provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society. Understanding Media Cultures is now fully revised and takes account of the recent theoretical developments associated with New Media and Information Society, as well as the audience and the public sphere.Links
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Citations of this work
Metaphors, archetypes, and the biological origins of semiotics.Elizabeth C. Hirschman - 2002 - Semiotica 2002 (142):315-349.
Semiotics in Technology, Learning, and Culture.Ruth Gannon Cook - 1998 - Bulletin of Science, Technology and Society 18 (3):174-179.
The citizen-consumer hybrid: ideological tensions and the case of Whole Foods Market. [REVIEW]Josée Johnston - 2008 - Theory and Society 37 (3):229-270.
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