The Problem of Classification of Rumours: Peculliarities of Cultural Rumours

Santalka: Filosofija, Komunikacija 16 (1) (2011)
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Abstract

The paper analyses classification of rumours. There were many attempts to classify rumours using different criteria. Some authors classify them in accordance with three main spheres of social life where they function: political, economic and ideological rumours. However, such a classification is rather conditional, thus it will always seem to be roughcast.Other authors classify rumours in accordance to social elements of interaction systems: the quality and quantity of communicating individuals, type of interaction and character of information conveyors. This classification seems to be more sociological because it enables to identify which groups spread rumours and how they do it. However, this classification does not mention other important things: the content of a rumour, its relation to reality and so on. The American sociologists W. A. Peterson and N. P. Gist classify rumours into types according to their content, time orientation, origin or relation with reality. So there is not one classification of rumours. Partially it is conditioned by a multiple nature of rumours. On the other hand, it is important not only to classify rumours but also to have some mechanism which is able to reveal functioning peculiarities of a particular rumour. The author of this study supposes that every rumour despite its topics has certain features which can be set using a particular system of criteria. There are ten criteria which can describe a rumour and name the peculiarities of its functioning and spread. They help to define any rumour and include the social actualness of a rumour, the purpose of a rumour, the nature of a rumour, the depth of a rumour, the supplier of a rumour, the receiver of a rumour, the object of rumour contents, the area of rumour spread, the duration of rumour existence, the restrictions of rumour spread. Despite the fact that rumours spread in different original spheres of human activities, their influence and possible social consequences can be different. According to the mentioned criteria, they can be not only evaluated, but also the peculiarities of their expression can be set. In accordance to the above-mentioned criteria, the study analyses the cultural types of rumours.

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