Teaching Temperance to the “Cookie Monster”: Ethical Challenges to Data Mining and Direct Marketing

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Business and Society Review 107 (1):76-97 (2002)
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10.1111/0045-3609.00128

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John Morse
Marquette University (PhD)

Citations of this work

Data mining: Proprietary rights, people and proposals.Dinah Payne & Cherie Courseault Trumbach - 2009 - Business Ethics, the Environment and Responsibility 18 (3):241-252.
Data mining: proprietary rights, people and proposals.Dinah Payne & Cherie Courseault Trumbach - 2009 - Business Ethics: A European Review 18 (3):241-252.

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