Abstract

News texts about war are clear manifestations of moral meanings, and the analysis of these texts usually centers on the ideal of neutral and fair representation of the war operations without undermining the audience's pity towards the victims of such violence. One aim of this article is to show through a concrete example how war correspondents bridge their moral task as eyewitnesses to disasters and calamities with their professional duty as objective observers, and how they manage, or indeed fail, to bridge a proper distance between the audience and the distant Other. The illustrative example is taken from the Danish broadsheet Jyllands Posten, and it shows how the correspondents managed to, despite their proximity to the Iraqis, mitigate the suffering of war victims. Central to the analysis of proper distance are the journalistic practices that constrain the production of war texts, i.e. the role of war correspondents as eyewitnesses, and the need to adhere to the news value of identification. Finally, I argue for the need to supplement recent studies with cross-cultural comparative analysis of news as a class of texts contingent to a specific production process.