Marshall McLuhan died on the last day of 1980, on the doorstep of the personal computer revolution. Yet McLuhan's ideas anticipated a world of media in motion, and its impact on our lives on the dawn of the new millennium. Paul Levinson examines why McLuhan's theories about media are more important to us today than when they were first written, and why the Wired generation is now turning to McLuhan's work to understand the global village in the digital age.

Marshall McLuhan died on the last day of 1980, on the doorstep of the personal computer revolution. Yet McLuhan's ideas anticipated a world of media in motion, and its impact on our lives on the dawn of the new millennium. Paul Levinson examines why McLuhan's theories about media are more important to us today than when they were first written, and why the _Wired_ generation is now turning to McLuhan's work to understand the global village in the digital age.

Essays over de in Oostenrijk geboren Engelse wijsgeer (geb. 1902).

Yoni Van Den Eede’s assessment of the concept of remedial media as “implying” that technological shortcomings can be remedied by technology understates the evolution of media, which shows that improvement of technological flaws via new technology is intrinsic, actual, and central to media development, not implied. The use of mobile media and their applications in the aftermath of the earthquake in Haiti is a current, prime example, and also speaks to the capacity of technology to remedy the natural disasters that (...) strike the world. (shrink)

The Soft Edge is a one-of-a-kind history of the information revolution. In his lucid and direct style, Paul Levinson, historian and philosopher of media and communications, gives us more than just a history of information technologies. The Soft Edge is a book about theories on the evolution of technology, the effects that human choice has on this (r)evolution, and what's in store for us in the future. Paul Levinson's engaging voice guides us on a tour that explains how communications media (...) have been responsible for major developments in history and for profound changes in our day-to-day lives. Levinson presents the intriguing argument that technology actually becomes more human. We see how information technologies are selected on the basis of how well they meet human needs. Why is email more like speech than print is? Why didn't the arrival of television destroy the radio? These and many more thought provoking questions are answered in The Soft Edge . Boldly extending and deepening the pathways blazed by McLuhan, Paul Levinson has provided us with a brilliant and exciting study of life with our old media, our new media, and the media still to come. (shrink)

_The Soft Edge_ is a one-of-a-kind history of the information revolution. In his lucid and direct style, Paul Levinson, historian and philosopher of media and communications, gives us more than just a history of information technologies. _The Soft Edge_ is a book about theories on the evolution of technology, the effects that human choice has on this evolution, and what's in store for us in the future. Paul Levinson's engaging voice guides us on a tour that explains how communications media (...) have been responsible for major developments in history and for profound changes in our day-to-day lives. Levinson presents the intriguing argument that technology actually becomes more human. We see how information technologies are selected on the basis of how well they meet human needs. Why is email more like speech than print is? Why didn't the arrival of television destroy the radio? These and many more thought provoking questions are answered in _The Soft Edge_. Boldly extending and deepening the pathways blazed by McLuhan, Paul Levinson has provided us with a brilliant and exciting study of life with our old media, our new media, and the media still to come. (shrink)

_The Soft Edge_ is a one-of-a-kind history of the information revolution. In his lucid and direct style, Paul Levinson, historian and philosopher of media and communications, gives us more than just a history of information technologies. _The Soft Edge_ is a book about theories on the evolution of technology, the effects that human choice has on this evolution, and what's in store for us in the future. Boldly extending and deepening the pathways blazed by McLuhan, Paul Levinson has provided us (...) with a brilliant and exciting study of life with our old media, our new media, and the media still to come. (shrink)