While for Louis Althusser ideology was very much an affair of the unconscious, it fell to his Spanish student, Juan Carlos Rodríguez, to fully articulate the concept of the ‘ideological unconscious’ per se, the latter understood as secreted by the relations of production operative respectively within the various modes of production. Rodrí-guez elucidates the workings of this unconscious through the associated notion of an ideological matrix, with particular reference to the transition from ‘substantialism’, the dominant ideology of feudalism, to ‘animism’, (...) the earliest form of bourgeois ideology. Bourgeois ideology is understood as turning crucially upon the opposition between ‘society’ and the free‘individual’, free to exploit and be exploited. The present paper assesses the challenge the Spaniard’s work poses to those intellectual traditions, which include critical realism and some versions of Marxism, that take ‘society’ and the ‘individual’ to be ontological realities. (shrink)