The self as the identification of the self with itself is a product of the dynamic transformation of European culture beginning in the Renaissance. The self, or absolute ego, was an outgrowth of the consciously rationalist spirit. However, modernity's Faustian drive was conscious paradoxically without being self conscious of itself or its cultural creations. Modernism deconstructed the values and assumptions of modernity. A casualty was the problematization of the self that had been banished and/or erased by formalism, structuralism and deconstruction. (...) The modernist self erases the absolute ego reconstructing it with a rich, complex, narrative idea of a self‐conscious relational self encompassing memory, repression, autobiography and history. This paper explores the modernist conception of self in Marcel Proust's In Search of Lost Time. Proust demolishes the absolute ego in favor of the paradoxical self which knows itself only in relation to otherness actualized in persons and culture in the sacred time of existence. (shrink)