Abstract

This article explores the circulation of #MyBodyMyChoice in a series of deeply divisive political debates – abortion rights and mask wearing during COVID-19. We trace the appropriation of this slogan for differing ideological purposes, and its shifts from collective political action concerning pro-choice to the rights of individuals to refuse to comply with mask mandates. Underpinning the values of each is a white liberal racism that operates to uphold dominant gender, class and economic structures.