Preferences, beliefs, and heuristics

Behavioral and Brain Sciences 28 (6):836-837 (2005)
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Abstract

Alternative interpretations are proposed for the finding that market integration is positively related to fair behavior in experimental games. Market activities may produce market relevant concepts and stories that interpret experimental games as incidences of social exchange, and thus may enhance the relevance of (1) market-related preferences or (2) a decision heuristic designed for social exchange.

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