Abstract

Within the second book of his Rhetoric, intent upon the art of persuasion, Aristotle sets forth theearliest known methodical explication of human emotions. This placement seems rather peculiar,given the importance of emotional dispositions in both Aristotle’s theory of moral virtues and in hismoral psychology. One would expect to find a full account of the emotions in his extensivetreatment of virtues as it appears in his ethical treatises, or as part of his psychological system in DeAnima. In none of these places, however, does a systematic treatment of this part of Aristotle’spsychology emerge as it does in the Rhetoric. Such is a surprising, seemingly unusual phenomenonin consideration of Aristotle’s extreme care for and obsession with organization and categorization.Earnest analysis, however, reveals the intricate ingeniousness of Aristotle’s innovative project.Emotion, based upon the interplay between what Aristotle deems to be the ‘uniquely human’rational and irrational parts of the human soul, involves Being and Being’s cognition of itself, andits dialectical encounter with the faculty of pure reason. Within this encounter is born humanemotion.According to this formula, emotion is a phenomenon that is linked to concrete human existencewhile at the same time being fundamentally involved with cognition. Emotion bridges the gapbetween the this-worldliness of the human and his keen logic as a rational being. Such anunderstanding allows Aristotle to assert that emotional appeal, which often stands at the core ofrhetoric, is not necessarily a way of tricking people or avoiding critical response, but can be used topersuade by bringing facts to people’s awareness. Through his novel rhetoric of emotion, Aristotlenot only sheds light on the human condition, he brings rhetoric itself into the realm of the rationaland the valid as a suitable means of human discourse