INNOVATIVE APPROACH TO STRATEGY SELECTION FOR ENTERPRISE CRISIS MANAGEMENT

Actual Problems of Economy 11 (149):77-84 (2013)
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Abstract

The article deals with the principle of choosing of a crisis management strategy using the matrix for enterprise crisis state management. The basic types of crisis management strategies are given, and the opportunities for their use at industrial enterprises in Ukraine are analyzed. Preconditions facilitating the optimization of crisis management strategies at enterprises are determined.

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Igor Kryvovyazyuk
Lutsk National Technical University

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