Learning from Sustainability-Oriented Innovation

In Responsible Innovation : Business Opportunities and Strategies for Implementation. Springer Verlag. pp. 19-35 (2019)
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Abstract

This chapter argues that insights from the realm of sustainability-oriented innovation can provide useful answers to the question of why Small and Medium-Sized Enterprises would become interested in implementing responsible innovation practices. It is based on the assumption that “responsible innovation” and “sustainability-oriented innovation” are different approaches aimed at orienting innovation towards increased positive impacts on social and natural environments. Motivations and influences for pursuing sustainability-oriented innovation have been studied in the past, and can provide insights into reasons for pursuing the implementation of responsible innovation practices.

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10.1007/978-94-024-1720-3_3

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