Works by Zhu, Hong (exact spelling)

5 found
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  1.  27
    The Predictive Effects of Workplace Ostracism on Employee Attitudes: A Job Embeddedness Perspective.Hong Zhu & Yijing Lyu - 2019 - Journal of Business Ethics 158 (4):1083-1095.
    It has been contended that ostracism is prevalent in the workplace, and there has been increasing research interest in its potential effects. This paper extends the theoretical framework of workplace ostracism by linking it with affective commitment and intention to leave from the perspective of job embeddedness. Using time-lagged data from China, we apply job embeddedness theory to confirm that workplace ostracism decreases the cultivation of job embeddedness, which in turn undermines affective commitment and induces intention to leave. We also (...)
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  2.  7
    Sharing or Not: Psychological Motivations of Brand Rumors Spread and the Stop Solutions.Xu Zhang, Hong Zhu, Yu Hwang & Chuqu Xiao - 2022 - Frontiers in Psychology 13.
    Brand rumors can harm brands’ image and bring significant impacts on customers’ decision-making and sharing behavior. Finding practical strategies for preventing the spread of brand rumors continues to be a challenge. Building on the social contagion theory, the current research enriches the discussion on understanding why people spread rumors and how to deal with the spreading of rumors. Sharing brand rumors is motivated by a variety of complex psychological reasons, but prior research didn’t adequately analyze the problem from a complexity (...)
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  3. Board Composition and Corporate Social Responsibility: An Empirical Investigation in the Post Sarbanes-Oxley Era. [REVIEW]Jason Q. Zhang, Hong Zhu & Hung-bin Ding - 2013 - Journal of Business Ethics 114 (3):381-392.
    Although the composition of the board of directors has important implications for different aspects of firm performance, prior studies tend to focus on financial performance. The effects of board composition on corporate social responsibility (CSR) performance remain an under-researched area, particularly in the period following the enactment of the Sarbanes-Oxley Act of 2002 (SOX). This article specifically examines two important aspects of board composition (i.e., the presence of outside directors and the presence of women directors) and their relationship with CSR (...)
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  4.  6
    New marketing strategies for online group-buying business from a social interaction theory perspective.Lu Jiang, Yu Huang, Hong Zhu & Yingru Zou - 2022 - Frontiers in Psychology 13.
    Companies that use online group-buying to get new business expansion opportunities at a price advantage are failing. Therefore, there is a need to develop new marketing strategies for group-buying companies to achieve market share and consumer favor. Given that consumers are society members, we used the social interaction theory to investigate the combination of factors that stimulate consumers’ purchase intentions. Fuzzy-set Qualitative Comparative Analysis was performed to evaluate different strategy configurations of social interaction elements, perceived quality, benefits and trust to (...)
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  5.  38
    Environmental Protection of Panda Habitat in the Wolong Nature Reserve: A Chinese Perspective.Ji Li, Yali Tan, Hong Zhu, Zhenyao Cai & Susanna Y. F. Lo - 2014 - Environmental Ethics 36 (2):187-202.
    Environmental ethics can be cultivated in China and other Asian countries based on Chinese philosophical perspectives. Two major Chinese philosophies relevant to the issues of environmental ethics—Confucianism and Taoism—suggest certain approaches to developing environmental ethics. These approaches can complement each other in developing a Chinese or East Asian theory of environmental ethics. Drawing on these perspectives, China’s Wolong National Nature Reserve can face the challenge of protecting its pandas while developing the local economy. By adopting a set of strategies with (...)
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