Ethical guidelines for multinational corporations are included in several international accords adopted during the past four decades. These guidelines attempt to influence the practices of multinational enterprises in such areas as employment relations, consumer protection, environmental pollution, political participation, and basic human rights. Their moral authority rests upon the competing principles of national sovereignty, social equity, market integrity, and human rights. Both deontological principles and experience-based value systems undergird and justify the primacy of human rights as the fundamental moral authority (...) of these transnational and transcultural compacts. Although difficulties and obstacles abound in gaining operational acceptance of such codes of conduct, it is possible to argue that their guidelines betoken the emergence of a transcultural corporate ethic. (shrink)

Business ethics in the new millennium will confront both new and old questions that are being transformed by the changed pace and direction of human evolution. These questions embrace human nature, values, inquiring methods, technological change, geopolitics, natural disasters, and the moral role of business in all of these. The emergence and acceptance of technosymbolic phenomena may signal a slow transition of carbon-based human life toward greater dependence upon silicon-based virtualities across a wide range ofhuman possibilities. The resultant moral issues (...) call for a renewal and redefinition of business ethics theories and methods. (shrink)

The dominant values of the business system-economizing and power-aggrandizing-are manifestations of natural evolutionary forces to which sociocultural meaning has been assigned. Economizing tends to slow life-negating entropic processes, while power-aggrandizement enhances them. Both economizing and power-aggrandizing work against a third (non-business) value cluster- ecologizing-which sustains community integrity. The contradictory tensions and conflicts generated among these three value clusters define the central normative issues posed by business operations. While both economizing and ecologizing are antientropic and therefore life-supporting, power augmentation, which negates (...) the other two value clusters, is pro-entropic and therefore life-defeating. Business ethicists, by focusing on the contradictions between personal values, on the one hand, and both economizing and power-aggrandizing, on the other hand, have tended to overlook the normative significance of nature-based value systems. Learning to reconcile economizing and ecologizing values is the most important theoretical task for business ethicists. (shrink)

The dominant values of the business system-economizing and power-aggrandizing-are manifestations of natural evolutionary forces to which sociocultural meaning has been assigned. Economizing tends to slow life-negating entropic processes, while power-aggrandizement enhances them. Both economizing and power-aggrandizing work against a third (non-business) value cluster- ecologizing-which sustains community integrity. The contradictory tensions and conflicts generated among these three value clusters define the central normative issues posed by business operations. While both economizing and ecologizing are antientropic and therefore life-supporting, power augmentation, which negates (...) the other two value clusters, is pro-entropic and therefore life-defeating. Business ethicists, by focusing on the contradictions between personal values, on the one hand, and both economizing and power-aggrandizing, on the other hand, have tended to overlook the normative significance of nature-based value systems. Learning to reconcile economizing and ecologizing values is the most important theoretical task for business ethicists. (shrink)

The business firm, called here the Evolutionary Firm, is shown to be a phenomenon of nature. The firm’s motives, organization, productivity, strategy, and moral significance are a direct outgrowth of natural evolution. Its managers, directors, and employees are natural agents enacting and responding to biological, physical, and ecological impulses inherited over evolutionary time from ancient human ancestors. The Evolutionary Firm’s moral posture is a function of its economizing success, competitive drive, quest for market dominance, social contracting skills, and the neural (...) algorithms found in the minds of its executives and directing managers. Behavioral, organizational, and societal contradictions arise from the normal expression of these nature-based executive impulses, so that the business corporation cannot simultaneously satisfy society’s moral expectations and perform its nature-dictated economic functions. (shrink)

This chapter contains sections titled: The evolutionary background Genes: Selfish? Altruistic? Or both? The hunter‐gatherer mind and before Nature's moral sentiments Nature in the workplace The rest of the story and more.