8 found
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  1.  40
    The Gilded Cage.Sharron Hunter-Rainey & Linda C. Rodríguez - 2011 - Proceedings of the International Association for Business and Society 22:44-51.
    This paper uses social capital theory to explain contemporary slavery in the context of American professional sports leagues. While traditional slavery was legallyabolished in the United States (US) during the nineteenth century, using the label slavery to describe professional athletes is often dismissed because these athletes are wellcompensated performers with access to incremental compensation through commercial endorsements. As active players, athletes have opportunities to build and leverage social capital, yet, after they retire from competition, these opportunities frequently diminish. We contend (...)
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  2.  42
    A Conceptualization of How Firms Invest in CSR Based on Country Risk.Linda C. Rodríguez & Ivan Montiel - 2011 - Proceedings of the International Association for Business and Society 22:309-315.
    We look at the relationship of corporate social responsibility (CSR) and country risk. We conceptualize the relationship first by asking if there is a correlationand then positing the directionality of the relationship. We posit that there is an inverse or negative correlation of implicit CSR with country risk and a positive correlation between explicit CSR and country risk. Understanding this relationship can help firms respond to a variety of external pressures such as those from activist organizations and stockholder disciplining; thus, (...)
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  3.  55
    CSR and the SEC.Linda C. Rodríguez & Jane LeMaster - 2009 - Proceedings of the International Association for Business and Society 20:47-54.
    Previously, Rodriguez & LeMaster (2007) recommended that the SEC issue a “CSR Seal of Approval” for companies that voluntarily disclose their corporate social responsibility (CSR) projects. That work lacks the strength of third or fourth-party accreditation. This paper recommends that the SEC issue an accreditation grade of A, B, B-, or C to provide strength to the “CSR Seal of Approval” and to help companies indicate the quality of company CSR programs. By issuing an accredited “CSR Seal of Approval,” all (...)
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  4.  18
    Feeling Off Balance? Need an Alignment?Linda C. Rodríguez & Ivan Montiel - 2008 - Proceedings of the International Association for Business and Society 19:162-171.
    This paper aligns the Miles and Snow (Miles & Snow, 1978) strategy typology, with corporate social responsibility (CSR) strategies and CSR marketing strategies in a unifying framework. The paper traces the evolution of CSR marketing and discusses a flexible definition of CSR. The value of this study is to improve competitive advantage and firm performance by identifying and aligning CSR strategies and CSR marketing strategies with the Reactor, Prospector, Analyzer, and Defender strategy typology.
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  5.  47
    How Do Managers Choose CSR Strategy: Country Risk and CSR Strategy Choice.Linda C. Rodríguez - 2007 - Proceedings of the International Association for Business and Society 18:240-244.
    This paper concerns the connection between perceived country risk and corporate social responsibility (CSR) strategies and the communication of CSR strategychoices to consumers. This study incorporates the idea of explicit (voluntary) and implicit (regulated) CSR and presents possible CSR strategies that managers might choose based on risk. Using a convenience sample, this study finds that as managers perceive greater country risk, managers choose predominately compliance based CSR strategies. The purpose of this study is to understand strategies that managers choose based (...)
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  6.  21
    Managerial Thinking and Corporate Social Responsiblity.Linda C. Rodríguez & Ivan Montiel - 2008 - Proceedings of the International Association for Business and Society 19:289-294.
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  7.  25
    Shared Value Creation through Community Health Initiatives: A Social Innovation.Linda C. Rodriguez & Patsy G. Lewellyn - 2013 - Proceedings of the International Association for Business and Society 24:106-111.
    Should the private sector concern itself with the health of the communities in which it operates? Should the community look to local businesses for collaboration in the effort to elevate the health of its citizens? Is there an opportunity between the public and private sectors to create shared value through the enhancement of public health? These are questions this paper explores and analyzes, using theoretical models that originate in disparate literatures.
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  8.  17
    Voluntary corporate social responsibility disclosure SEC “CSR Seal of Approval”.Linda C. Rodríguez & Jane LeMaster - 2007 - Business and Society 46 (3):370-384.
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