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  1.  52
    Measuring Organizational Legitimacy in Social Media: Assessing Citizens’ Judgments With Sentiment Analysis.Antonino D’Eugenio, Katia Meggiorin, Laura Illia, Elanor Colleoni & Michael Etter - 2018 - Business and Society 57 (1):60-97.
    Conventional quantitative methods for the measurement of organizational legitimacy consider mainly three sources that make judgments about organizations visible: news media, accreditation bodies, and surveys. Over the last decade, however, social media have enabled ordinary citizens to bypass the gatekeeping function of these institutional evaluators and autonomously make individual judgments public. This inclusion of voices beyond functional and formally organized stakeholder groups potentially pluralizes the ongoing discussions about organizations. The individual judgments in blogs, tweets, and Facebook posts give indication about (...)
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  2.  59
    Ethical implications of text generation in the age of artificial intelligence.Laura Illia, Elanor Colleoni & Stelios Zyglidopoulos - 2022 - Business Ethics, the Environment and Responsibility 32 (1):201-210.
    We are at a turning point in the debate on the ethics of Artificial Intelligence (AI) because we are witnessing the rise of general-purpose AI text agents such as GPT-3 that can generate large-scale highly refined content that appears to have been written by a human. Yet, a discussion on the ethical issues related to the blurring of the roles between humans and machines in the production of content in the business arena is lacking. In this conceptual paper, drawing on (...)
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  3.  26
    Finding the Tipping Point: When Heterogeneous Evaluations in Social Media Converge and Influence Organizational Legitimacy.Katia Meggiorin, Michael Etter, Elanor Colleoni & Laura Illia - 2023 - Business and Society 62 (1):117-150.
    Can citizens impact the broader discourse about an organization and its legitimacy? While social media have empowered citizens to publicly question firms through large volumes of online evaluations, the high heterogeneity of their evaluations dilutes their impact. Our empirical study applying a threshold vector autoregressive model (TVAR) analysis of 2.5 million tweets and 1,786 news media articles tests the condition by which the heterogeneity of online evaluations converges and influences the broader media discourse. Although social media evaluations do not initially (...)
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  4.  22
    Exploring Corporations’ Dialogue About CSR in the Digital Era.Laura Illia, Stefania Romenti, Belén Rodríguez-Cánovas, Grazia Murtarelli & Craig E. Carroll - 2017 - Journal of Business Ethics 146 (1):39-58.
    In this paper, we examined how companies are employing new media to engage in dialogue with their stakeholders about corporate social responsibility -related matters. Through a qualitative theory-building study conducted in three stages over a period of 2 years, we discovered that corporations with reputations for CSR have built virtual spaces for dialogue about CSR, but that these spaces remain empty of dialogue. Our theory-building model highlights how the mix of four dialogue processes may allow companies to create open dialogue (...)
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