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  1.  17
    A Greater Means to the Greater Good: Ethical Guidelines to Meet Social Movement Organization Advocacy Challenges.Carrie Packwood Freeman - 2009 - Journal of Mass Media Ethics 24 (4):269-288.
    Existing public relations ethics literature often proves inadequate when applied to social movement campaigns, considering the special communication challenges activists face as marginalized moral visionaries in a commercial public sphere. The communications of counter-hegemonic movements is distinct enough from corporate, nonprofit, and governmental organizations to warrant its own ethical guidelines. The unique communication guidelines most relevant to social movement organizations include promoting asymmetrical advocacy to a greater extent than is required for more powerful organizations and building flexibility into the TARES (...)
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  2.  49
    Framing Animal Rights in the “Go Veg” Campaigns of U.S. Animal Rights Organizations.Carrie Packwood Freeman - 2010 - Society and Animals 18 (2):163-182.
    How much do animal rights activists talk about animal rights when they attempt to persuade America’s meat-lovers to stop eating nonhuman animals? This study serves as the basis for a unique evaluation and categorization of problems and solutions as framed by five major U.S. animal rights organizations in their vegan/food campaigns. The findings reveal that the organizations framed the problems as: cruelty and suffering; commodification; harm to humans and the environment; and needless killing. To solve problems largely blamed on factory (...)
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  3. Embracing Humanimality : Deconstructing the Human/Animal Dichotomy.Carrie Packwood Freeman - 2010 - In Greg Goodale & Jason Edward Black (eds.), Arguments About Animal Ethics. Lexington Books.
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  4. Arguments About Animal Ethics.Wendy Atkins-Sayre, Renee S. Besel, Richard D. Besel, Carrie Packwood Freeman, Laura K. Hahn, Brett Lunceford, Patricia Malesh, Sabrina Marsh, Jane Bloodworth Rowe & Mary Trachsel - 2014 - Lexington Books.
    Bringing together the expertise of rhetoricians in English and communication as well as media studies scholars, Arguments about Animal Ethics delves into the rhetorical and discursive practices of participants in controversies over the use of nonhuman animals for meat, entertainment, fur, and vivisection. Both sides of the debate are carefully analyzed, as the contributors examine how stakeholders persuade or fail to persuade audiences about the ethics of animal rights or the value of using animals.
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