Using Industry Analysis to Develop Boundary Conditions for Responding to the Social Environment

Proceedings of the International Association for Business and Society 18:289-293 (2007)
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Abstract

This paper is designed to examine a practitioner oriented model for addressing ideas of corporate social responsibility and integrating those ideas into corporate strategy. Industry will be discussed as the appropriate level of analysis to assist managers in understanding their firm’s external environment and their approach to the more specific social environment. The industry-organization model is used to develop boundaries of competition and social responses. The five forces model will be extended to apply to the social environment and will include industry dimensions, stakeholders, social issues, managerial attention and social impacts

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