Are Recycling People Also Saving? Costliness Matters

Frontiers in Psychology 11 (2021)
  Copy   BIBTEX


In view of the fact that vigorously promoting recycling has become a viable means to promote sustainable development, it is important to better understand the impact of recycling efforts on subsequent resource saving behavior. This research empirically examines the effects of recycling efforts on subsequent resource saving by analyzing the survey data of 356 college students in China. The recycling efforts, environmental self-identity and feeling of pride were measured using existing scales while saving behaviors and recycling cost were measured by developing new scales. Partial least squares structural equation modeling was performed to test the structural relationships among recycling efforts, environmental self-identity, feeling of pride, and saving behaviors. Further, the moderation role of recycling cost was tested. The results showed that saving behaviors could be classified into two types based on their costliness; recycling efforts have a positive effect on costless saving behaviors, while having a negative effect on costly saving behaviors; both the positive and negative effect of recycling efforts on resource saving is mediated by pride feeling and environmental self-identity; and recycling cost negatively moderates the effects of recycling efforts on pride feeling. We discuss the theoretical and managerial implications of the findings.



    Upload a copy of this work     Papers currently archived: 92,347

External links

Setup an account with your affiliations in order to access resources via your University's proxy server

Through your library

Similar books and articles

Text Recycling in Scientific Writing.Cary Moskovitz - 2019 - Science and Engineering Ethics 25 (3):813-851.
Recycling in early modern science.Simon Werrett - 2013 - British Journal for the History of Science 46 (4):627-646.
Taking out the garbage: Migrant women’s unseen environmental work.Valeria Bonatti - 2018 - European Journal of Women's Studies 25 (1):41-55.
A Description and Analysis of the German Packaging Take-Back System.Willem H. Vanderburg & Nina Nakajima - 2006 - Bulletin of Science, Technology and Society 26 (6):510-517.
De verantwoordelijkheid van de overheid ten aanzien van gedragssturende beleidsinstrumenten voor verduurzaming.Luc Bovens - 2013 - Duurzame Gedragspatronen. Essays. Ethische Aspecten van Gedragsbeinvloeding Door de Overheid Voor Verduurzaming van de Samenleving.


Added to PP

21 (#742,301)

6 months
10 (#277,905)

Historical graph of downloads
How can I increase my downloads?

Author Profiles

References found in this work

No references found.

Add more references