Business Ethics: A European Review 24 (4):361-377 (2015)
| Abstract |
Corporate citizenship represents various organizational activities and status related to the organization's societal and stakeholder obligations. This study develops five different dimensions of corporate citizenship and examines the relationship between the five dimensions and purchase intention by including two key mediators. In the proposed model of this study, purchase intention is indirectly affected by economic, legal, ethical, general philanthropic, and strategic philanthropic citizenship via the mediation of corporate identification and brand trust. Empirical testing using a survey of 353 consumers from various industries confirms most of our hypothesized effects. Last, managerial implications for corporate leaders and limitations of our findings are discussed in depth
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| DOI | 10.1111/beer.12073 |
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References found in this work BETA
Corporate Social Responsibility Theories: Mapping the Territory. [REVIEW]Elisabet Garriga & Domènec Melé - 2004 - Journal of Business Ethics 53 (1-2):51-71.
Measuring Corporate Social Responsibility: A Scale Development Study.Duygu Turker - 2009 - Journal of Business Ethics 85 (4):411-427.
Corporate Social Responsibility: A Three-Domain Approach.Mark S. Schwartz & Archie B. Carroll - 2003 - Business Ethics Quarterly 13 (4):503-530.
The Role of Identity Salience in the Effects of Corporate Social Responsibility on Consumer Behavior.Longinos Marin, Salvador Ruiz & Alicia Rubio - 2009 - Journal of Business Ethics 84 (1):65-78.
Influence of Corporate Social Responsibility on Loyalty and Valuation of Services.Ma del Mar García de los Salmones, Angel Herrero Crespo & Ignacio Rodríguez del Bosque - 2005 - Journal of Business Ethics 61 (4):369-385.
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Citations of this work BETA
The Influence of Ability, Benevolence, and Integrity in Trust Between Managers and Subordinates: The Role of Ethical Reasoning.Álvaro Lleó de Nalda, Manuel Guillén & Ignacio Gil Pechuán - 2016 - Business Ethics: A European Review 25 (4):556-576.
Socially Responsible Consumption: An Application in Colombia.Villa Castaño Lida Esperanza, Perdomo-Ortiz Jesús, Dueñas Ocampo Sebastián & Durán León William Fernando - 2016 - Business Ethics: A European Review 25 (4):460-481.
A Critique of Utilitarian Trust: The Case of the Dutch Insurance Sector.Erik van Rietschoten & Koen van Bommel - forthcoming - Journal of Business Ethics:1-18.
Listen to the Voice of the Customer—First Steps Towards Stakeholder Democracy.Laura Marie Edinger‐Schons, Lars Lengler‐Graiff, Sabrina Scheidler, Gina Mende & Jan Wieseke - 2020 - Business Ethics: A European Review 29 (3):510-527.
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