Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism

David A. Ralston; Carolyn P. Egri; Olivier Furrer; Min-Hsun Kuo; Yongjuan Li; Florian Wangenheim; Marina Dabic; Irina Naoumova; Katsuhiko Shimizu; María Teresa Garza Carranza; Ping Ping Fu; Vojko V. Potocan; Andre Pekerti; Tomasz Lenartowicz; Narasimhan Srinivasan; Tania Casado; Ana Maria Rossi; Erna Szabo; Arif Butt; Ian Palmer; Prem Ramburuth; David M. Brock; Jane Terpstra-Tong; Ilya Grison; Emmanuelle Reynaud; Malika Richards; Philip Hallinger; Francisco B. Castro; Jaime Ruiz-Gutiérrez; Laurie Milton; Mahfooz Ansari; Arunas Starkus; Audra Mockaitis; Tevfik Dalgic; Fidel León-Darder; Hung Vu Thanh; Yong-lin Moon; Mario Molteni; Yongqing Fang; Jose Pla-Barber; Ruth Alas; Isabelle Maignan; Jorge C. Jesuino; Chay-Hoon Lee; Joel D. Nicholson; Ho-Beng Chia; Wade Danis; Ajantha S. Dharmasiri; Mark Weber

Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism

Journal of Business Ethics 122 (2):283–306 (2014)

@article{Ralston2014-RALSVI-2,
	author = {David A. Ralston and Carolyn P. Egri and Olivier Furrer and Min{-}Hsun Kuo and Yongjuan Li and Florian Wangenheim and Marina Dabic and Irina Naoumova and Katsuhiko Shimizu and Mar\'{i}a Teresa Garza Carranza and Ping Ping Fu and Vojko V. Potocan and Andre Pekerti and Tomasz Lenartowicz and Narasimhan Srinivasan and Tania Casado and Ana Maria Rossi and Erna Szabo and Arif Butt and Ian Palmer and Prem Ramburuth and David M. Brock and Jane Terpstra{-}Tong and Ilya Grison and Emmanuelle Reynaud and Malika Richards and Philip Hallinger and Francisco B. Castro and Jaime Ruiz{-}Guti\'{e}rrez and Laurie Milton and Mahfooz Ansari and Arunas Starkus and Audra Mockaitis and Tevfik Dalgic and Fidel Le\'{o}n{-}Darder and Hung Vu Thanh and Yong{-}lin Moon and Mario Molteni and Yongqing Fang and Jose Pla{-}Barber and Ruth Alas and Isabelle Maignan and Jorge C. Jesuino and Chay{-}Hoon Lee and Joel D. Nicholson and Ho{-}Beng Chia and Wade Danis and Ajantha S. Dharmasiri and Mark Weber},
	doi = {10.1007/s10551-013-1744-9},
	journal = {Journal of Business Ethics},
	number = {2},
	pages = {283--306},
	publisher = {Springer Verlag},
	title = {Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism},
	volume = {122},
	year = {2014}
}

Ralston, David A. ; Egri, Carolyn P. ; Furrer, Olivier ; Kuo, Min-Hsun ; Li, Yongjuan ; Wangenheim, Florian ; Dabic, Marina ; Naoumova, Irina ; Shimizu, Katsuhiko ; Garza Carranza, María Teresa ; Fu, Ping Ping ; Potocan, Vojko V. ; Pekerti, Andre ; Lenartowicz, Tomasz ; Srinivasan, Narasimhan ; Casado, Tania ; Rossi, Ana Maria ; Szabo, Erna ; Butt, Arif ; Palmer, Ian ; Ramburuth, Prem ; Brock, David M. ; Terpstra-Tong, Jane ; Grison, Ilya ; Reynaud, Emmanuelle ; Richards, Malika ; Hallinger, Philip ; Castro, Francisco B. ; Ruiz-Gutiérrez, Jaime ; Milton, Laurie ; Ansari, Mahfooz ; Starkus, Arunas ; Mockaitis, Audra ; Dalgic, Tevfik ; León-Darder, Fidel ; Thanh, Hung Vu ; Moon, Yong-lin ; Molteni, Mario ; Fang, Yongqing ; Pla-Barber, Jose ; Alas, Ruth ; Maignan, Isabelle ; Jesuino, Jorge C. ; Lee, Chay-Hoon ; Nicholson, Joel D. ; Chia, Ho-Beng ; Danis, Wade ; Dharmasiri, Ajantha S. & Weber, Mark (2014). Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism. Journal of Business Ethics 122 (2):283–306.

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Abstract

Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level. Implicitly, our findings question the soundness of using societal-level values measures. Implications for international business research are discussed.

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Mahfooz Ansari

University of Lethbridge

Francisco Castro

Thanh Vu

University of Hull

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Keywords

Cultural values Influence ethics Hierarchical linear modeling Collectivism Individualism

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Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism.David A. Ralston, Carolyn P. Egri, Olivier Furrer, Min-Hsun Kuo, Yongjuan Li, Florian Wangenheim, Marina Dabic, Irina Naoumova, Katsuhiko Shimizu & María Teresa de la Garza Carranza - 2014 - Journal of Business Ethics 122 (2):283–306.

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Author Profiles

Mahfooz Ansari

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Francisco Castro

Thanh Vu

University of Hull

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Citations of this work

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References found in this work

The nature of human values.Milton Rokeach - 1973 - New York,: Free Press.

Identity: Youth and Crisis.E. H. ERIKSON - 1968

Toward a Model of Cross-Cultural Business Ethics: The Impact of Individualism and Collectivism on the Ethical Decision-Making Process.Bryan W. Husted & David B. Allen - 2008 - Journal of Business Ethics 82 (2):293-305.

East Meets West: A Meta-Analytic Investigation of Cultural Variations in Idealism and Relativism.Donelson R. Forsyth, Ernest H. O’Boyle & Michael A. McDaniel - 2008 - Journal of Business Ethics 83 (4):813-833.

The effects of gender and career stage on ethical judgment.William A. Weeks, Carlos W. Moore, Joseph A. McKinney & Justin G. Longenecker - 1999 - Journal of Business Ethics 20 (4):301 - 313.

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Societal-Level Versus Individual-Level Predictions of Ethical Behavior: A 48-Society Study of Collectivism and Individualism

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