Marketing ethics

In Michael John Baker & Michael Saren (eds.), Marketing Theory: A Student Text. Sage Publications. pp. 83 (2010)
  Copy   BIBTEX

Abstract

This article has no associated abstract. (fix it)

Categories

Keywords

Reprint years

Links

PhilArchive



    Upload a copy of this work     Papers currently archived: 91,202

External links

Setup an account with your affiliations in order to access resources via your University's proxy server

Through your library

My notes

Similar books and articles

Marketing ethics.George G. Brenkert - 2008 - Malden, MA: Blackwell.
Marketing ethics: an international perspective.Bodo B. Schlegelmilch - 1998 - Boston: International Thomson Business Press.
Character and virtue ethics in international marketing: An agenda for managers, researchers and educators. [REVIEW]Patrick E. Murphy - 1999 - Journal of Business Ethics 18 (1):107 - 124.
Does marketing ethics really have anything to say? – A critical inventory of the literature.John F. Gaski - 1999 - Journal of Business Ethics 18 (3):315 - 334.
Fostering ethical marketing decisions.Gene R. Laczniak & Patrick E. Murphy - 1991 - Journal of Business Ethics 10 (4):259 - 271.
The marketing challenge: Towards being profitable and socially responsible. [REVIEW]Russell Abratt & Diane Sacks - 1988 - Journal of Business Ethics 7 (7):497 - 507.
An integrated model for ethical decisions in marketing research.Naresh K. Malhotra & Gina L. Miller - 1998 - Journal of Business Ethics 17 (3):263-280.
Is Cross-Cultural Similarity an Indicator of Similar Marketing Ethics? [REVIEW]Anusorn Singhapakdi, Janet Km Marta, Cp Rao, Muris Cicic, Earl D. Honeycutt Jr, Myron Glassman & Michael T. Zugelder - 2001 - Journal of Business Ethics 32 (1):55-68.
Business and marketing ethics as professional ethics. Concepts, approaches and typologies.Johannes Brinkmann - 2002 - Journal of Business Ethics 41 (1-2):159 - 177.
Marketing strategies and the search for virtue: A case analysis of the body shop, international.Cathy L. Hartman & Caryn L. Beck-Dudley - 1999 - Journal of Business Ethics 20 (3):249 - 263.
Attitudes of marketing professionals toward ethics in marketing research: A cross-national comparison. [REVIEW]Ishmael P. Akaah - 1990 - Journal of Business Ethics 9 (1):45 - 53.
Ethical issues of global marketing: avoiding bad faith in visual representation.Janet Borgerson & Jonathan Schroeder - 2002 - European Journal of Marketing 36 (5/6):570-594.
A paradigm for development and promulgation of a global code of marketing ethics.Kumar C. Rallapalli - 1999 - Journal of Business Ethics 18 (1):125 - 137.

Analytics

Added to PP
2014-01-28

Downloads
30 (#504,503)

6 months
10 (#219,185)

Historical graph of downloads
How can I increase my downloads?

Citations of this work

Ethical Navigation in Leadership Training.Øyvind Kvalnes & Einar Øverenget - 2012 - Etikk I Praksis - Nordic Journal of Applied Ethics 1 (1):58-71.

Add more citations

References found in this work

No references found.

Add more references