Journal of Business Ethics 73 (2):193-204 (2006)

Abstract
Moral imagination is a process that involves a thorough consideration of the ethical elements of a decision. We sought to explore what might distinguish moral imagination from other ethical approaches within a complex business simulation. Using a three-component model of moral imagination, we sought to discover whether organization cultures with a salient ethics theme activate moral imagination. Finding an effect, we sought an answer to whether some individuals were more prone to being influenced in this way by ethical cultures. We found that employees with strong moral identities are less influenced by such cultures than employees whose sense of self is not defined in moral terms.
Keywords ethical culture  ethical decision-making  moral identity  moral imagination  organization culture
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Reprint years 2007
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DOI 10.1007/s10551-006-9190-6
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