Policy as Product: Morality and Metaphor in Health Policy Discourse

Hastings Center Report 29 (3):16-22 (1999)
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Abstract

Where we once spoke in military terms, we now often wield the language of the market: health care is a “product” and we are its “providers” and “consumers.” The market metaphor constrains in various ways our vision of the goals we pursue in making health policy, of the options available to us in pursuing them, indeed—because policy implies a certain view of moral agency—of the way we relate to each other.

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