Marketing, Consumers and Technology

Business Ethics Quarterly 16 (3):313-321 (2006)
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The advance of technology has influenced marketing in a number of ways that have ethical implications. Growth in use of the Internetand e-commerce has placed electronic “cookies,” spyware, spam, RFIDs, and data mining at the forefront of the ethical debate. Some marketers have minimized the significance of these trends. This overview paper examines these issues and introduces the two articles that follow. It is hoped that these entries will further the important “marketing and technology” ethical debate.



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References found in this work

Has technology introduced new ethical problems?Kimball P. Marshall - 1999 - Journal of Business Ethics 19 (1):81 - 90.
The Nature of and Conditions for Online Trust.Daryl Koehn - 2003 - Journal of Business Ethics 43 (1/2):3 - 19.
Is There a Special E-Commerce Ethics?Beverly Kracher & Cynthia L. Corritore - 2004 - Business Ethics Quarterly 14 (1):71-94.
Ethics in Cyberspace: Have We Seen This Movie Before?Thomas Donaldson - 2001 - Business and Society Review 106 (4):273-291.

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