Visual argumentation in an Al Gore keynote presentation on climate change
Abstract
The use of digital presentation tools such as PowerPoint is ubiquitous; however we still do not know much about the persuasiveness of these programs. Examining the use of visual analogy and visual chronology, in particular, this paper explores the use of visual argumentation in a Keynote presentation by Al Gore. It illustrates how images function as an integrated part of Gores reasoning.Author's Profile
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Citations of this work
Handbook of Argumentation Theory.Frans Hendrik van Eemeren, Erik Bart Garssen, A. Francisca Snoeck Henkemans C. W. Krabbe, Jean Bart Verheij & H. M. Wagemans - 2014 - Dordrecht, Netherland: Springer.
References found in this work
The New Rhetoric: A Treatise on Argumentation.Chaïm Perelman & Lucie Olbrechts-Tyteca - 1969 - Notre Dame, IN, USA: Notre Dame University Press.
The New Rhetoric: A Treatise on Argumentation.Chaïm Perelman - 1969 - Notre Dame, [Ind.]University of Notre Dame Press.
The New Rhetoric: A Treatise on Argumentation.Ch Perelman, L. Olbrechts-Tyteca, John Wilkinson & Purcell Weaver - 1969 - Philosophy and Rhetoric 3 (4):249-254.
An Introduction to Reasoning.Stephen Toulmin, Richard D. Rieke & Allan Janik - 1979 - New York and London: Macmillan.
