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Ethics Statements of Public Relations Firms: What Do They Say?
Journal of Business Ethics 91 (2):223-236 (2010)
Abstract
This study was designed to examine the prevalence of a code of ethics and to analyze its content among public relations agencies in the United States. Of the 1,562 public relations agencies reviewed, 605 (38.7%) provided an ethical statement. Among the ethical statements provided by these public relations agencies, ‹respect to clients,’ ‹service,’ ‹strategic,’ and ‹results’ were the values most frequently emphasized. On the other hand, ‹balance,’ ‹fairness,’ ‹honor,’ ‹social responsibility,’ and ‹independence’ were the least frequently mentioned in the ethical codes. Also, none of the sampled agencies included any sanctions regarding enforcement of their particular codes of ethics.My notes
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Citations of this work
An Updated Inquiry into the Study of Corporate Codes of Ethics: 2005–2016.Maira Babri, Bruce Davidson & Sven Helin - 2019 - Journal of Business Ethics 168 (1):71-108.
Corporate Social Responsibility as an Organizational Attractiveness for Prospective Public Relations Practitioners.Soo-Yeon Kim & Hyojung Park - 2011 - Journal of Business Ethics 103 (4):639-653.
Does Ethics Statement of a Public Relations Firm Make a Difference? Yes it Does!!Eyun-Jung Ki, Hong-Lim Choi & Junghyuk Lee - 2012 - Journal of Business Ethics 105 (2):267-276.
How did They Say That? Ethics Statements and Normative Frameworks at Best Companies to Work For.Kristine F. Hoover & Molly B. Pepper - 2015 - Journal of Business Ethics 131 (3):605-617.
Factors affecting ethical practice of public relations professionals within public relations firms.Eyun-Jung Ki, Junghyuk Lee & Hong-Lim Choi - 2012 - Asian Journal of Business Ethics 1 (2):123 - 141.
References found in this work
The balanced company: a theory of corporate integrity.Muel Kaptein - 2002 - New York: Oxford University Press. Edited by Johan Ferdinand Dietrich Bernardus Wempe.
Business codes of multinational firms: What do they say?Muel Kaptein - 2004 - Journal of Business Ethics 50 (1):13-31.
Corporate Ethical Codes: Effective Instruments For Influencing Behavior.Betsy Stevens - 2008 - Journal of Business Ethics 78 (4):601-609.
Universal Moral Values for Corporate Codes of Ethics.Mark S. Schwartz - 2005 - Journal of Business Ethics 59 (1-2):27-44.
The Influence of Collegiate and Corporate Codes of Conduct on Ethics-Related Behavior in the Workplace.Kenneth D. Butterfield - 1996 - Business Ethics Quarterly 6 (4):461-476.
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