Argumentation 12 (1):1-14 (1998)

Abstract
This essay reintroduces Rhetoric as the principle art for giving emphasis and importance to contested matters; in other words, for making things matter. In a speculative reading of the Aristotelian rhetorical tradition, Aristotle's interpretations of magnitude, contengency and practical wisdom are critically examined from both an aesthetic and an ethical-political point of view. The concluding discussion attempts to apply these same concepts to a growing dilemma in the present age. The dilemma is that monumental changes in scale have all but eroded the prospects for engaged encounters with contemporary contingency. It remains the challenge of rhetorical practice to reframe actions and events so that they and we may hold some hope for an engaged civic life
Keywords Rhetoric  art  magnitude  contingency  poetic  practical wisdom  scale  modernity
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DOI 10.1023/A:1007747321075
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Defining Rhetorical Argumentation.Christian Kock - 2013 - Philosophy and Rhetoric 46 (4):437-464.
The Rhetorical Aesthetics of More: On Archival Magnitude.Jenny Rice - 2017 - Philosophy and Rhetoric 50 (1):26-49.

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