Abstract
In the UK, many have argued that the past five years or so have seen an increase in the radicalism and visibility of feminist activism, jarring somewhat with the strong emphasis on loss in much recent scholarship – as well as media commentary – on feminist politics. Against this backdrop, this article asks how, and to what extent, this resurgence of feminist activism has unsettled the centrality of loss within the affective economies of contemporary British feminism, by examining a range of recent texts produced within academic, activist, publishing and media spheres. After arguing that attachments to loss remain remarkably intransigent, the latter part of the article draws on Sara Ahmed’s account of ‘sticky affects’ to provide a theoretical account of why notions such as ‘young women are not feminist’ and ‘feminist activism is a thing of the past’ continue to yield such force despite empirical evidence to the contrary.